This year has been all about celebrating our 10th anniversary, always with a focus on our community—helping members grow their skills, expand their networks, and discover the best industry opportunities. From our we.grow mentoring program and programming at ADE, to impactful panels and events with Red Bull, NTIA, and Beyond the Music, to creating and sharing exciting opportunities for artists and music executives alike.
A highlight at the end of the year has been our partnership with Ballantine’s True Music. As part of this partnership, the Ballantine’s True Music Fund ‘25, powered by shesaid.so, we’re offering 8 grants ranging from £5k to £30k, along with mentorship, to help turn your ideas into reality.
Take a look at everything we’ve achieved month by month, and make sure to check our 10th Anniversary Landing Page, highlighting a decade of shesaid.so and some of our most impactful moments.
January 2024
we.grow with ALLIES Launch:
Partnering with FMLY Agency, we launched a speed-dating-style mentoring program that provided shesaid.so members with short-term, one-on-one mentorship from experienced industry professionals, hand picked from our vetted list of corporate ALLIES.
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Editorials:
5 Key Trends for Independent Artists in 2024
A guide to navigating the music industry this year.
Read moreInterview: DJ Paulette
Insights from the award-winning DJ, BBC radio presenter and author.
Read the interviewArtist Spotlight: Belle Chen
Interviewed the pianist and composer that skillfully blends piano melodies with synths/
Read moreLavaud Q&A
A candid conversation with rising artist Lavaud.
Explore hereBuilding an Effective Music Release Timeline
A roadmap for artists planning their next release.
Learn moreArtist Spotlight: Little Monarch
Interviewed LA-based artist Little Monarch.
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February
Money Power Series - Workshop One: Budgeting Essentials
Lorianne Rivas and Shari Reffsin shared essential financial strategies tailored for independent artists.
shesaid.so hosted a free Welcome Breakfast at the Night Time Economy Summit in Manchester on February 8, 2024, featuring insights from Andy Burnham and Sacha Lord, with attendees receiving complimentary access to the full summit.
Editorials:
Victoria Monèt’s Road to Success: A Case Study
Lessons from the accomplished artist’s career trajectory.
Read hereUniversal Music Group's Pause on TikTok: A Case Study
Analyzing the impact of UMG’s strategic decisions on artists and fans.
Explore moreMusic Insider: Moni Saldana
Insights from Moni Saldana’s career in the industry.
Discover moreArtist Spotlight: Merry Lamb Lamb
Featuring the rising artist’s creative journey.
Read moreUp Next: ANANYA
A feature on the multifaceted artist.
Learn moreMusic Insider: Zamaera
A deep dive into Zamaera’s career and inspirations.
Read here
March
Performance Event: GUIDANCE
A live performance featuring Monica Mirabile, Trinity Vikorsky, and Mia Carucci.
Workshops & Panels:
Money Power Series - Workshop Two: Saving Strategies & Investment 101
Lorianne Rivas and Shari Reffsin provided practical tips on saving and investing for creatives.
Learn moreA Conversation in Journalism & Media
Featuring Sandra Song, Lina Abascal, and Rachel Brodsky, this panel explored the role of media in the music industry.
Learn moreCrystal Murray & shesaid.so Present: Starmaniak Release Party
Explore hereCommunity Town Hall: Mastering Music Distribution
Connie Chow shared insights on strategies for independent artists.Editorials:
Alt List 2024: Women’s History Month Edition
Celebrating groundbreaking women in music.
Read moreGuide to SXSW 2024
A comprehensive guide for attendees.
Discover hereArtist Spotlight: Crystal Murray
Interview with emerging Parisian artist.
Read hereUp Next: Kito
A feature on the multi-talented producer and DJ.
Explore moreArtist Spotlight: Kelly Moran
Interview with the Warp Records artist.
Discover here
April
AMA: Fabiana Pacini
Boiler Room’s Senior Marketing Manager, Fabiana Pacini, shared her career journey and insights in this AMA session.Editorials:
Artist Spotlight: Salle
A deep dive into Salle’s artistry and journey.
Read moreMusic Insider: Linda Walker
Insights from Linda Walker, Consultant at Diverge, on her music industry experiences.
Discover hereUp Next: Britney Manson
A spotlight on Britney Manson, an artist, model, and provocateur.
Learn moreMusic PR 101: Who is Dean and What is Music PR?
An introduction to music PR fundamentals by Dean Koend.
Explore here
May
Win a One-Year shesaid.so Membership
Celebrating our 10th anniversary with Marshall by giving away memberships and headphones.
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Community Town Hall: Mastering PR: Strategies for Independent Artists
Rachel White shared actionable tips for effective PR campaigns tailored for independent musicians.
Learn moreAMA: Sherry Saeedi
Sherry Saeedi, Founder & CEO of Verswire & Veeps, discussed navigating the music industry.Editorials:
Artist Spotlight: MËSTIZA
A celebration of the DJ and producer duo's dynamic style.
Explore hereArtist Spotlight: Cosha
Highlighting the Irish singer-songwriter and producer.
Read moreMember Spotlight: Stef Pascual
Featuring the Digital Marketing Director at Concord.
Discover moreMusic Insider: Sarah McBriar
Insights from the Founder & Creative Director of AVA & UP Productions.
Read hereUp Next: Jay Kent
A feature on the queer R&B and pop artist from the Philippines.
Learn moreshesaid.so LA Radio: Sarah Harrison
Interview with the multifaceted artist and DJ.
Listen hereMusic PR 101: When to Get PR and How to Maximize It
Guidance on leveraging PR for your music career, led by Dean Koend.
Explore moreThrowback Highlights: shesaid.so at ADE 2023
Laura Leon’s insights on Mental Health Awareness Week.
Read moreIt’s Mental Health Awareness Week
Featuring a reel by Ruth Emery, an artist wellness and media coach.
Learn moreA Day in the Life: Xie
An inside look at the life of DJ, producer, and artist Xie.
Watch here
June
Community Town Hall: Under Pressure: Artists on Campaign Mode
Ruth Emery led an important discussion on managing stress during campaigns.
Learn moreOnline Workshop: Money Power Series - Navigating the Road to Retirement
Financial advice for planning long-term success in the music industry, led by Lorianne Rivas and Shari Reffsin.
Discover moreEditorials:
AQUTIE: Celebrating NYC's Club Scene & Queer Culture
Explore hereArtist Spotlight: IYAMAH
A focus on her debut album and rootsy soul sound.
Read moreChappell Roan - The Rise of a Queer Pop Icon
Discover moreshesaid.so LA Radio: Rachael Hardway
Listen hereCharly Schaller: DJing with Disability
Read hereNikNak: Embracing Afrofuturism
Discover moreUp Next: AVR
Exploring Philip Glass reworks, a Mugler collaboration, and her debut album.
Read moreTackling Bullying and Harassment in the Music Industry
Insights from Dr. Charisse Oyediwura and Sania Haq on BLiM’s "YourSafetyYourSay" survey.
Learn moreSpend the Day with Sha Ru
A feature on the NYC-via-Berlin duo Ma Sha and Ru.
Watch herePride Guide 2024
Celebrating the LGBTQ+ community in music.
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July
AMA: Grace Russo
Talent Manager at Skretz Entertainment and Loco Dice, Grace Russo, shared her industry insights during this interactive session.
Learn moreCommunity Town Hall: Consent for Creative Flourishing and Burnout Prevention
Louisa Pillot (aka Louisa HHH) hosted a discussion on using consent as a tool for creativity and burnout prevention, improving professional and personal relationships.
Discover moreEditorials:
Highlighting the Opportunities Within South Asian Music
Sania Haq discussed the evolution of South Asian music and her involvement with BollyCo and Going South.
Read moreMichelle Kambasha: Curating Black Alternative Music on ‘Black Radical’
A feature on Michelle Kambasha’s work as a writer and music curator.
Explore hereNi Maxine’s Afro-Centric and Soulful Sound
Interview with the British Neo-Jazz singer-songwriter.
Discover moreBarbara Tucker’s Advice for Emerging Artists
The legendary House & Soul singer-songwriter shared her top tips.
Learn moreThe Erasure of Female Guitarists in Media
Izzy Fincher highlighted the contributions of overlooked guitarists like Sister Rosetta Tharpe.
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July
AMA: Grace Russo
Talent Manager at Skretz Entertainment and Loco Dice, Grace Russo, shared her industry insights during this interactive session.
Learn moreCommunity Town Hall: Consent for Creative Flourishing and Burnout Prevention
Louisa Pillot (aka Louisa HHH) hosted a discussion on using consent as a tool for creativity and burnout prevention, improving professional and personal relationships.Editorials:
Highlighting the Opportunities Within South Asian Music
Sania Haq discussed the evolution of South Asian music and her involvement with BollyCo and Going South.
Read moreMichelle Kambasha: Curating Black Alternative Music on ‘Black Radical’
A feature on Michelle Kambasha’s work as a writer and music curator.
Explore hereNi Maxine’s Afro-Centric and Soulful Sound
A celebration of the British Neo-Jazz singer-songwriter.
Discover moreBarbara Tucker (throwback to ADE 2023)
The legendary House & Soul singer-songwriter shared her top tips.
Learn moreThe Erasure of Female Guitarists in Media
Izzy Fincher highlighted the contributions of overlooked guitarists like Sister Rosetta Tharpe.
Read more
August
Editorials:
Win a 12-Month Roundhouse Creative Studios Membership
Celebrating the opportunity for creatives to access studio space, recording facilities, and more.
Learn moreUnder One Roof: Alice Woods’ Mission to Make Manchester’s Dance Scene Inclusive
Alice Woods shared her vision for a more inclusive dance music community.
Explore here25 Years of MUTEK
Marie-Laure Saidani reflected on MUTEK’s enduring legacy in electronic music.
Read moreMonica Mirabile: This Is A Performance School
A profile on Monica Mirabile’s multidisciplinary approach to art and movement.
Discover moreMusic PR 101: Creating a Successful PR Campaign
Dean Koend provided practical advice on crafting impactful PR strategies.
Read here
September
Community Town Hall: Jackie Queens
Jackie Queens, co-director of shesaid.so South Africa and founder of Bae ElectronicaEditorials:
Filah Lah Lah on Creating the First Visual Album by a South African R&B/Soul Artist
A deep dive into Filah Lah Lah’s groundbreaking project.
Read moreMember Spotlight: Abbey Road’s Award-Winning Mastering Engineer Cicely Balston
Featuring the inspiring work of Abbey Road’s Cicely Balston.
Read moreEasol’s Lisa Simpson: Supporting Creators and Transforming the Experience Industry
A profile on Lisa Simpson’s work at Easol.
Discover moreWelcoming shesaid.so Finland!
Celebrating the launch of our newest chapter led by Lilli Keh and Maiju Talvisto.
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October
AMA: Find Your Own Sound as a Music Producer with Ceri
International DJ and music producer Ceri shared her expertise on developing a unique sound and answered audience questions.
Learn morePanel: Misogyny in Music: The Truth
Hosted at the Beyond the Music Global Music Conference in partnership with Musicians’ Union, the panel featured Zelda Perkins, Jen Smith, Ni Maxine, and moderator Dr. Diljeet Bhachu.
Explore more10th anniversary Event: shesaid.so at ADE 2024
Activities included mentoring, a Pro Talk, and a mixer powered by Ballantine’s True Music Fund as part of ADE Lab and ADE Pro.Editorials:
shesaid.so at ADE 2024
Announcing our continued partnership with ADE, including mentorship programs, mixers, and talks.
Explore herewe.grow at ADE: Mentorship Program Presented by shesaid.so and ADE Lab
Details about the we.grow program supporting music professionals.
Discover more10 Years of shesaid.so Mixer - Powered by Ballantine’s True Music Fund
Celebrating our 10th anniversary with a special networking session at ADE.
Learn moreNOURI: My Music is Vulnerable, Honest, and Meaningful
A feature on the Kurdish singer-songwriter’s artistry.
Read moreRed Bull Records’ Morgan on ‘Emotional Gangster’
A spotlight on Morgan’s latest project.
Explore hereshesaid.so ADE Guide 2024
A comprehensive guide to this year’s Amsterdam Dance Event.
Discover moreDesert Air Festival 2024 - Weekend GA Pass Giveaway
A giveaway for shesaid.so members to experience Desert Air Festival.
Learn moreMastering Music Promotion: Social Media and Traditional Strategies for Artists
Tips for leveraging various platforms to promote your music effectively.
Read here
November
AMA: Ask Me Anything About Joining the Recording Academy
Amanda Garcia Davenport shared insights into the Recording Academy and its opportunities for artists.Editorials:
Friedberg’s Hardcore Workout Queen
A look at the all-female band’s hypnotic mix of genres.
Read hereBamby’s Dancehall and Shatta Rhythms
The French Guyanese artist shared her inspiration and sound.
Discover moreSix Questions with Sofia Kourtesis
A feature on the Peruvian producer and DJ.
Learn moreUp Next: Lusanda
Lusanda’s TikTok success and debut single.
Read moreAnne-Flore Levacher: Behind the Scenes at Roche Musique
A spotlight on her work in artist development.
Explore hereWelcoming Epidemic Sound as Our Newest ALLIES Partner
Celebrating this new partnership.
Learn moreThe Role of Artist Managers in Supporting Development
Insights into the critical role of managers in artists’ careers.
Discover hereSOPHIE’s Legacy and Influence
Honoring the late hyperpop pioneer.
Read more
December
AMA: Reflecting on a 10-Year Journey with Andreea Magdalina
Founder Andreea Magdalina hosted an AMA to celebrate shesaid.so’s 10th anniversary.Editorials:
ROZET Releases ‘EAT’ via TOKiMONSTA’s Young Art Records
Highlighting ROZET’s vibrant new release.
Read hereAlt-pop’s girli on ‘Matriarchy’ Album: Queen Edition
A celebration of girli’s empowering alt-pop album.
Explore hereA Day in the Life with Nonǒ
Watch HereArtist Spotlight: Lauren Mayberry (Chvrches)
A feature on the renowned singer-songwriter and her new solo album release.Up Next: AKA KELZZ
A look at the emerging artist’s release of album ‘Odyssey’.
Member Spotlight: Miranda Joan
Read Here