The shesaid.so space at ADE 2022 powered by ZORA will feature a full day of programming on Friday October 21st at Lynk & Co’s flagship Amsterdam Club located right in the middle of all the ADE action.
The first half of the day will include activities related to the mentoring program as well as public facing talks, networking and electronic music. The second half of the day will exclusively focus on web3 discussions, performances and networking - plus a music NFT gallery and other interactive exercises designed to educate and showcase what’s possible within the web3 ecosystem.
Our goal is to create an inclusive environment where our global community attending ADE can connect with one another and other industry professionals, in addition to learning. The program will reflect some of the most ardent topics from the shesaid.so world - including diversity & inclusion as well as more industry-facing discussions. Last but not least, the space will highlight initiatives and creatives curated from the community and provide promotional opportunities for showcasing talent.
RSVP is requiredLynk & Co Rokin 75 1012 KL Amsterdam
Program Outline
11am-11:45am
Meta x Music Masterclass
Open to ADE Pro & Lab pass holders
Learning/Education
Description: Meta’s Artist Partnerships (Liz Miller) and Label Partnerships (Josh Nicoll) will run through all the latest best practices for Facebook and Instagram, including a run-through of our current music products and a quick look into our work in blockchain technology and the metaverse.
11:45am-12:00pm: Networking
12:00-12:30pm
AMA: Record Labels, DSPs & Publishing
Open to ADE Pro & Lab pass holders
Q&A format
This session will allow the audience to ask questions directly from our guest speakers.
Speakers: Liz Miller (Meta), Bina Fronda (Ultra Records), Isla Fabinyi (Sentric Music Publishing), Panos Polimatidis (Head of Artist Relations UK, Believe), Andreas Rizek (Head of A&R, North America, Ultra Publishing).
12:30-12:45pm: Networking
12:45-1:15pm
AMA: Agents & Managers
Open to ADE Pro & Lab pass holders
Q&A format
This session will allow the audience to ask questions directly from our guest speakers.
Speakers: Sarah Stam (Set The Tone); Lucy Atkinson (Earth), Jameson Thomas (IAMJT), Melanie McClain. Eva Greene (Black Acre); Alexandra Hale (Higher Ground); Hannah Shogbola (UTA).
WEB 3 Programming Kicks off
1:15-2:30pm:
Music NFT Gallery + Wallet Onboarding + Special NFT showcase & discussion TBA
2:30-3:15pm
Workshop: ZORA presents: Enabling Decentralised Music Communities; hosted by Kaitlyn Davies (Refraction)
Open to ADE Pro & Lab pass holders
Learning/Education
Description: From DIY venues to major record labels, community-building currently stands as one of the most difficult, rewarding and profitable means of being a music practitioner, particularly in the age of social networks and streaming platforms. Emerging technologies promise artists and fans new models for funding and participation but often add value back to the tech companies rather than the communities they claim to support. Could decentralised infrastructures offer music makers and maintainers more sustainable alternatives? Join RefractionDAO and ZORA for a crash course on web3 basics for music communities.
3:15-3:30pm: Networking
3:30-4:00pm
AMA: What the hell is Web3?
Open to ADE Pro & Lab pass holders
Discussion/Debate
TBD speakers: Michail Stangl (ZORA), Kat Young (ZORA), Kat Rodgers (Water & Music) & Cece Palmquist (beta.catalog.works).
4:00-4:15pm: Networking
4:15-5:00pm
Web3 Artist Interview
In conversation with Richie Hawtin & Portrait XO; hosted by Andreea Magdalina (shesaid.so)
5:00-7:30pm
Web3 Mixer
Open to all with RSVP
Networking
Free drinks
Live AV performance by Portrait XO
shesaid.so DJs: SUCHI & Karen Nyame KG