Up Next: Britney Manson

in ,

Photo Credit: Milena Zara

Multi-talented artist, model, influencer, and provocateur, Britney Manson began her music career in 2021 with the release of several singles, including collaborations with Bill Kaulitz (Tokio Hotel) and Tubegirl.

As a trans model and influencer, Britney earned opportunities on prestigious runways, including Paris and Berlin Fashion Week, and campaigns with Italian fashion houses Valentino and Etro. Britney has a rapidly growing fanbase boasting 2.5M followers on TikTok and over 4M monthly Spotify listeners.

Britney Manson, has released her latest single ‘American Dream,’ which will be accompanied by her first-ever music video (out April 19). The single follows her viral hit ‘FASHION,’ which to date has garnered over 120M streams globally.

Drawing from her own experiences and aspirations, ‘American Dream’ channels the relentless pursuit of success. Reflecting on her journey, Britney explained: “I want to be the most mainstream from the underground artists and most underground from the mainstream ones, that’s Britney fucking Manson!”

What’s the story behind your latest single ‘American Dream’?

This song is all about the dreams of being successful! It’s all about being unstoppable, “do or die” when it comes to your goals. I wanted to create the whole song as if it was a crazy insomnia, telling you “hold me…what you are waiting for? You can get me, but you need to work so hard! I am your dream!

‘American Dream’ nods to the sounds of the late 2000s and early 2010s. Aside from Britney Spears's 'Blackout' album what are 3 things that inspire you from that era?

At first, the one and only, Tokio Hotel- Humanoid album. It’s so underrated, but it’s one of my top-3 albums so far, even the best one. Up next is “Born This Way” album by Lady Gaga, it has a crazy influence on me as an artist. Kazaky, Far East Movement, Robyn, Will.i.am, Nicola Formichetti, Gareth Pugh…there’s a lot of inspiration! Early 2010s are so underrated, so lemme bring it back xx 

You’ve walked prestigious runways and worked with top fashion houses. How does your experience in the fashion world influence your approach to music and performance?

I’m addicted to the fashion industry since I can remember myself. I mean it’s not only about the clothes- it’s a different world, and you can be whatever you want, just create your own outfit and put some glitter on! I’d like to describe my music as a fashion core- I want to bring all the fashion energy into the music world. 

If you were to send a message to new fans to know you and your music better, what would that message be?

At first- thank you for listening, and welcome to my world! And Up next-Please read my lyrics, they’re so meaningful! Read every single word, it’s there for a reason.

A moment in your career that had the most impact on your work.

The morning when I was reached by Billboard and had a Vogue article. I’ll never forget this day.

What is your most valuable piece of advice for new artists?


 Stay on your side. Do what YOU want, the time will come!

3 women who inspire you

Lady Gaga, Britney Spears, Natasha Poly

What would a dream music collaboration be?

Lady Gaga and Tokio Hotel. 

3 things you can't live without in your bag

My lipgloss, cigarettes and AirPods 

What's one genre or style of music you haven't explored yet but would love to experiment with in the future?

Unpopular fact, but I’m listening to rock music during my whole life! Green Day, Linkin Park, Blind Channel, Evanescence, Quantic…it’s so unexpected, ikr :) not sure I’d like to switch my genre to rock only, but I’d love to try at least once!

Listen to American Dream

Britney Manson in social media: TikTok & Instagram

Website: https://britneymanson.com

Music Insider: Linda Walker

in ,

Linda Walker is a music industry executive with a commitment to integrity and a passion for nurturing talent. She is known for her success in forming partnerships with top artists such as Ed Sheeran, Coldplay, and Dua Lipa.

Linda’s adept communication and stakeholder engagement have facilitated collaborations with major digital music platforms like Apple, Spotify, YouTube, TikTok and Amazon, driving successful campaigns worldwide.

She has been recognized as a prominent advocate for Women in the Music Industry, earning her a place in Music Week's Women in Music, Roll of Honour in 2020.

How did you get your start in music?

I used to spend all my spare time (and money!) in a local Indie Record Store. They got so used to me being in there, one day they offered me a job. I was working in a law office at the time, but I handed my notice in that same day, started in the record store the following week, and absolutely loved my job from day one. Through working in the store, I met many sales reps that worked for the record labels, and I basically drove them all crazy by asking them to get me a job! Eventually, through continually plugging away, I got an interview at Warner Music to be part of their sales team. I really thought I had messed up the interview, but I got the job and never looked back.

Your career has been marked by successful partnerships with globally renowned artists like Ed Sheeran, Coldplay, and Dua Lipa. Can you share some key strategies you’ve employed to cultivate these creative commercial partnerships? 

Partnership is the keyword when you are working on campaigns such as these. Great relationships and a clear understanding of how your commercial partners work is essential to building a strong, commercially, and creatively impactful partnership. The starting point for me has always been to dig into the key objectives for a project from the artist, management and label’s perspective, and then to build a commercial strategy and partnership plan that achieves these objectives. With huge global artists like Ed, Coldplay and Dua, you must approach everything you do with a global mindset, building plans that are truly global in their ambition and reach.

Can you provide insights into how you approach and build strong relationships in the music industry - e.g. with stakeholders or music companies?

Relationships are a two-way thing and need to be nurtured, so be an active listener and remember, if you are building anything, you must keep coming back to it. I also think it’s important to be your true self, people will respect you for that and will generally see through you if you put on an act.

As a leader in transforming a music business into a predominantly digital operation, what challenges did you face, and how did you overcome them?

I remember when as a business, we first started speaking about digital music platforms, there was a slightly reluctant and fearful attitude towards the change. I always felt that we just needed to embrace the change and actively look for the positive impact it would have on our business. I jumped at the chance to work with iTunes when they first launched a store in the UK, as it just felt so exciting to be involved with something new and future facing. My point is, embrace the change!

What advice would you give to independent artists or smaller labels looking to optimize their strategies for a successful music release?

I don’t think there has ever been a better time to be an independent artist or label. You now have the tools to do so much for yourselves and you understand your audience better than anyone. There is an overwhelming amount of music released onto streaming platforms every single day, and it’s hard to get cut through, however, I would say focus your energy on what you can control, rather than what you can’t. Actively help your audience to find your music, they are your audience and your fans, not the streaming platforms’ so build that fan relationship and allow them to be part of your journey. This relationship goes beyond just streaming consumption so build a commercial strategy that encompasses all the elements that speaks to your audience.

What are some key trends or changes you currently observe in the music industry? - e.g. AI or anything else?

Well, leading on from the previous question, there is certainly an exciting time ahead for the independent sector. My old school record store self is delighted to see how well vinyl is doing and to see the indie retail sector so strong. AI is here to stay and will continually evolve, so as an industry, we need to grow with it, embrace the change and not be scared. There are going to be positive impacts, as well as negative, so the industry needs to pull together to harness the positives and work with legislators to protect against the negatives.

In your journey, how have you effectively balanced the creative aspects of the music industry with the necessary business acumen? 

Creativity is at the heart of the music industry, and I hope that never changes! Having a clear commercial strategy that delivers on short, mid and long-term goals, can easily weave together creative ideas alongside business ambition. One is not exclusive of the other.

What tips can you share with aspiring professionals to strike a harmonious balance between artistic vision and commercial success?

Understand what success means to you, it’s actually quite an individual thing to measure. Understanding this helps you to map out the steps needed to achieve your goals and how your artistry feeds into these plans. You should always remember why you do what you do and be your authentic self. Your passion, authenticity and purpose will drive you forward.

Tips on finding your first music job?

Work hard on building out your network and never be afraid to reach out to people who you find interesting and whom you think you could learn from. I can’t tell you how many people that I’ve never met before, have agreed to jump on a call or meet me for a coffee. The worst that can happen is that they don’t reply or say no, but you’ll probably be surprised by how many people will say yes. Also, don’t shut yourself off to one specific type of role, learn as much as you can about the industry (from your newly formed network) as there may be roles that you didn’t even know existed that spark your interest.

Tips for anyone who wants to get into your industry

Learn as much as you can about how the industry works. You have many resources available to you, so use them. And remember, music is a broad industry so don’t be afraid to explore all options.

Connect with Linda Walker

Artist Spotlight: Salle

in ,

Nigerian artist Salle has amassed a growing fan base with her debut track "Icon," which gained viral attention on TikTok and Spotify. Following the success of the song, Salle released her second single, 'Countdown.'

Produced by Monro and mixed by JAE5, 'Countdown' serves as a preview of Salle's upcoming debut EP. The song is a reflective exploration of impermanence and the significance of embracing the present. Salle's vocals dazzle on this track, cementing her status as an emerging talent worth keeping an eye on.

How did your viral street performance in Lagos influence your decision to pursue music professionally?

It made me grow passionate about music as I’ve neglected and never believed in my talent, after the video went viral I Dre so much strength from everyone who supported me and believed in me.

What 1 valuable lesson have you learned as an emerging artist?

One valuable lesson I’ve learned as an artist is not to acknowledge any kind of pressure whatsoever. It’s me versus me and I’m doing my best to be the best version of myself.

What is your top advice for new music artists 

Be yourself, acknowledge every feeling and every experience you may meet positive or negative and in all improve your craft it’s the only thing that makes us artists.

If you could collaborate with any artist, who would it be and why?

I’d love to collaborate with lots of amazing artist but since I have to pick one off my list it’ll be “Rema” because of his mysterious tune that I enjoy.

Can you share a favorite moment from your journey in the music industry so far?

A favorite moment from my journey in the music industry so far will be the when I put out “ICON” it was the most liberating and remarkable so far.

What are your goals for the future as you continue to pursue your music career?

My goal for the future is to keep improving in my sound and in all aspect of my life.

3 things I can’t live without in my bag

Sunglasses, perfume and cash.

Artist Spotlight: Kelly Moran

in ,

Kelly Moran, shot by Brandon Bowen

New York-based composer and producer Kelly Moran has spent the past decade challenging traditional piano conventions with an experimental approach.

Moran has collaborated with artists such as Oneohtrix Point Never and FKA Twigs, composing for classical musician Margaret Leng Tan and working with contemporaries like Kelsey Lu and Yves Tumor. Her solo albums, "Bloodroot" and "Ultraviolet," have explored extended piano techniques and received critical acclaim across various genres.

Her upcoming album, "Moves in the Field," moves away from prepared piano techniques and instead focuses on a more experimental use of the instrument, similar to her previous work on "Ultraviolet."

The inspiration for "Moves in the Field" originated from Moran's experience composing a piano duet with Missy Mazzoli in early 2020. During this collaboration, Yamaha Music loaned her a Disklavier—a state-of-the-art player piano, capable of surpassing human capabilities in composition.

During the pandemic, Moran began composing with the Disklavier as her duet partner in isolation. The duets between Moran and the Yamaha Disklavier embody her pursuit of both technical precision and emotional resonance, creating an interplay between human performance and the Disklavier's automation, resulting in multi-layered compositions.

Influenced by both classical minimalism and contemporary electronic music, "Moves in the Field" serves as a bridge between two distinct musical worlds. Mixed and recorded by Dan Bora (known for his collaborations with Philip Glass), and mastered by Joshua Eustis of Telefon Tel Aviv, the album exemplifies Moran's bold artistic vision and technical prowess.

"Moves in the Field" marks a departure from Moran's previous works, positioning her in a compositional league of her own. The album explores themes of humanity versus technology and the interplay between technicality and musicality. Released under Warp Records, it firmly establishes Kelly Moran as a leading figure in modern music.

What sparked your transition from prepared piano to the Disklavier piano, and how did it inspire the new direction for "Moves in the Field"?

My last record was music for prepared piano and electronics that was based heavily in improvisation. When I set out to make a new record, I intended to make another album exploring prepared piano, but this time with more repetitive song structures and loop-based grooves to evolve the rhythmic feel of the previous record. All the music from Ultraviolet was so loose and unmetered, and I wanted to create music people could dance to. But unfortunately after I began writing the record in this direction, I became bored and uninspired by the prepared piano because the pandemic hit. I needed fresh inspiration to feel motivated, and working with the familiar sound of the prepared piano wasn’t doing it for me.

Around this time, Yamaha loaned me a disklavier player piano, and it provided a new way for me to compose and interact with the piano. I suddenly had a flood of new ideas that I wanted to explore, and it was then when I decided to abandon the prepared piano music and head in a fresh direction. 

The album title draws a connection to skating rudiments. How does this thematic element tie into the music and what role did the Disklavier play in bringing these movements to life?

I started figure skating as a hobby a few years ago, and all skaters learn basic patterns to master control over your blade edge. These patterns are called Moves in the Field, as the ice rink is often referred to as the field. You’re supposed to practice small simple patterns so you can build up your skills to achieve more intricate, difficult moves. I saw a lot of parallels in the process of learning to skate and learning how to play music - moves in the field are like scales and arpeggios for musicians.

When I started working with the disklavier, I would often record a simple pattern and then complicate it by adding layers, so it reminded me a lot of the practice of building up skating skills so you can skate more difficult elements.

How did you use the Disklavier in these compositions?

A Disklavier is a player piano that allows you to record your performance and have the piano play it back with expressive and dynamic accuracy. It uses an advanced system of MIDI to translate the touch of a pianist to MIDI information and have the playback sound identical to the performance that was played into it.

One of my favorite aspects of working with this piano is being able to listen to my music being played on the piano from the listener’s perspective. As a pianist, I can be very emotional and get swept up in the music I’m playing because it feels so good physically. But this doesn’t always sound the best from the listener’s perspective - some songs need more sensitivity and control, and I wouldn’t realize this if I weren’t able to listen back to my playing the way the disklavier plays back my performances. 

Did you encounter any challenges or revelations during the compositional process?

When working with a player piano, it’s very tempting to want to over-correct in the editing process. You have the ability to record a take and then delete all your wrong notes, or correct your dynamics. But the more you edit your playing, the less human it sounds, and I had to find a middle ground between perfection and expression.

Moves in the Field seems to bridge classical minimalism with modernized and synthesized textures found in electronic music. How did you balance these influences?

I like to write a lot of dancey patterns that might be found in techno or other dance music - I was working a lot with my synth arpeggiator on early versions of the music. It was fun sending these MIDI patterns to an acoustic piano because it’s the kind of music I would never physically play on the piano, but still sounds very satisfying to listen to. I used a sub bass as the only non-piano sound on the album just to add a bit of weight to the low end because I wanted to keep the focus on the purity of the acoustic piano sound.

The album is mixed and recorded by Dan Bora, known as Philip Glass' sound engineer. How did this collaboration impact the overall sound of Moves in the Field?

Philip Glass has been a huge inspiration for me as a composer and his music always sounds incredible. Because this record is more reliant on the acoustic piano sound and less on electronic elements (than a low of my past works) I wanted to try to work with an engineer who was very experienced in mixing classical music. Dan was extremely thorough and mathematical in his mixing, which is very different from my approach, but I learned so much from him about all the little ways you can make a piano sound better on a recording!

Kelly Moran, shot by Brandon Bowen

Does this album mark a departure from your previous works, defining a new sound? 

It doesn’t feel like a total departure to me, honestly. I’ve made a lot of records and most of them exist in their own unique sound world. This record felt like going back to my roots as a pianist, because piano was the first instrument I ever learned and so much of my experience as a composer has been about combining the piano with other sounds, or manipulating its sound in some way. I tried to restrain myself in some way by working only with the acoustic, natural sound of the piano as the main basis for the pieces, instead of relying on electronic or synthesized sounds.

As a musician, do you draw inspiration from other genres?

I listen to a lot of music, and most of it is not in the vein of music I write. I think I get most of my inspiration from artists who make music completely different to what I make. 

How do you tap into your creativity on particularly tough days?

Get out of your house, get your body moving. I like going on runs to clear my head and reset my energy. Make contact with a friend if you’ve been home alone all day. Even though I make most of my music alone, I don’t recommend letting yourself get too isolated from the world. It’s important to connect with other people and find purpose outside of your own creative practice.

What’s your top advice for artists who want to enter this industry?

In order to pursue music for a living, it has to be your main passion. I never allowed myself to entertain the possibility of doing anything but music for a living because I knew I would be miserable. You have to be in it for the right reasons.


  • Interview by ninakeh for shesaid.so

Moves in the Field is out now on Warp Records

How to Find the Right Music Distributor

in

Choosing the right distributor is crucial for your music. In this short guide, we'll explore key factors to consider when selecting a distributor that aligns with your needs and maximizes your potential for success in the music industry.

1- Choosing the Right Distributor

Your distributor is your gateway to numerous platforms and services, but not all distributors are the same. Whether you're a solo artist or part of a larger teamonsider factors like team size, personalized support, and seamless collaboration to ensure they meet your needs.

2- Broad Distribution Reach

Choose a distributor with preferred partner status at major DSPs like Apple Music, Spotify, Amazon Music, and YouTube. Verify they provide music at the highest standards and offer leading licensing terms across various digital music services.

3- Clarifying Objectives and Deal Structures

What kind of deal are you looking for? Whether it's starting your own label, seeking an artist direct deal, or launching a brand, clarify your objectives. Negotiate terms that align with your goals, whether it's exclusivity or a more open arrangement.

4- Efficient Content Management

Look for a music distributor with a comprehensive content management system that streamlines your digital supply chain. Ensure they offer real-time deliveries and complete control over your catalog and new releases.

5- Time Zones and Support

A distributor that offers round-the-clock support or aligns their operating hours with yours can significantly enhance your overall experience and streamline distribution operations.

Ensure that they align with your schedule to expedite communication and problem-solving. Assess their availability for customer support to ensure timely assistance with any challenges you encounter

6- Flexibility in Partnerships

A distributor that understands and supports your existing partnerships can contribute to the success and growth of your music across multiple platforms.

If maintaining direct deals with DSPs, consider a distributor's flexibility in accommodating existing partnerships while offering additional services to enhance your distribution efforts.

7- Audience Strategy Expertise

When evaluating a music distributor, consider their audience strategy capabilities. Look for a distributor that thinks like a fan, artist, creative, and marketer all at once. Assess whether their Audience Strategy team can collaborate with you to shape, nurture, and grow your artist's audience across all media and digital platforms.

8- Media Strategy

Seek for a distributor with a global network of press, radio, and TV partners to position your music effectively. Look for tailored publicity campaigns covering premieres, bios, translations, exclusives, interviews, and live performances. Ensure they plug into commercial and speciality stations for maximum exposure and impact.

This guide is based on a recent workshop on "Music Distribution Strategies" led by Connie Chow (FUGA), exclusively designed for shesaid.so members and allies.

Gain exclusive insights directly from music industry executives and artists.

Become a shesaid.so Member

As a NINA member, you can re-watch educational content, access music business workshops and talks, gain insights from artists and music executives, attend networking events, and enjoy additional perks.

Up Next: Kito

in

Australian-born, LA-based producer, DJ, and songwriter Kito has steadily ascended in electronic, indie, and pop genres for over a decade.

Her notable collaborations include working with Skrillex and Aluna on 'Inhale Exhale' from Skrillex's Grammy-nominated album, QUEST FOR FIRE (Best Dance/Electronic Album) and a Grimes endorsed official release of 'Gold Touch,' marking Kito's first AI-generated vocal track.

Kito’s first official release came through Skream’s label Disfigured Dubs, with future releases on Mad Decent, Ed Banger, and Astralwerks.

Producing for a range of artists including Banks, Jeremih, ZHU, Channel Tres, Hudson Mohawke, Jorja Smith, and Fletcher, whom she received a Gold Record for her work on ‘Bitter’, Kito’s work has also landed her performances for Luxury brands like Gucci and Fendi. 

In 2024, Kito is returning to Mad Decent for upcoming solo releases and collaborations set for spring and summer, reflecting her London club scene upbringing.

"COLD TOUCH" released in 2023 featured A.I.-generated vocals from Grimes. What excites you about the intersection of AI and artistic expression?

The thing that excites me the most is the possibilities of cutting out tedious parts of the creative process. I’m not so excited about using AI to come with ideas - more about leveraging it as a tool to help me see my ideas through. 

As an artist who has worked across various labels, what insights can you share about getting in touch with record labels?

I’m not entirely sure if I have any secret tips here! I think labels are less and less important for artists starting out. For me, I had my heart set on a few labels to begin with and sent demos through social media. In my opinion, the best way to get a labels attention is to create a world with your music and audience yourself. 

Share a memorable behind-the-scenes moment while working on a collaborative project

I have so many! Doing a writing camp at Shangri La was pretty memorable. Just knowing so many amazing albums were made in the space we were working felt special. 

3 women who inspire you

My mum and my sisters.

Tips for finding your creativity on a tough day

Get outside and move your body! Or tap in a friend to share the burden of breaking through a block on your own. 

Your top advice for young people wanting to become music producers/singer-songwriters etc.

Have fun, and perhaps don’t quit your day job until you have to? I know that once I had to make money from music, it did limit my creativity for a little bit but once I found financial stability it opened up my creativity again as I felt less afraid to take risks. 

What's your favorite and least favorite thing about making music?

Favourite thing is the buzz you get when you make something you love with people you love, and least favourite thing is the self doubt. 

3 things you can't live without in your bag

paw paw ointment because I’m Australian, orange blossom perfume, a little chocolate treat 

An artist or album that's changed your life

Burial changed my life. I may not have started making music if it wasn’t for Burial.

Describe your morning routine

I love to get outside and get a coffee! 

Kito will be debuting her new project IS U IS U with Chrome Sparks with their first single 'All I Need' out on March 27th via Mad Decent.

Connect with Kito

A Conversation In: Journalism & Media

in , ,

Red Bull Records and shesaid.so. are hosting an evening exploring the evolving landscape of music journalism.

This event will take place on Thursday, March 28th, from 6:00pm to 10:00pm.

The landscape of music journalism is constantly changing, with publications shifting to new models and mediums, while digital platforms continue to rise in influence.

Join us to hear prominent music & culture writers discuss how they're preserving the art of storytelling and shaping the future of modern media.

The discussion, moderated by Andreea Magdalina, founder of shesaid.so, promises insightful perspectives and dialogue. 

✦ Doors will open promptly at 6:00pm, with the panel commencing at 7:00pm. 

✦ Following the discussion, join us for drinks and DJ sets until 10:00pm.

Panelists:

⋆ Sandra Song

⋆ Rachel Brodsky

⋆ Lina Abascal

Moderated By:

⋆ Andreea Magdalina, shesaid.so Founder

DJ Sets: Sadé & Chloëdees

Hosted by: Red Bull Records & shesaid.so

Location: Hotel Ziggy 8462 W Sunset Blvd, West Hollywood, CA, 90069

Please RSVP to secure your spot and receive location details.

RSVP HERE

Artist Spotlight: Crystal Murray

in

Crystal Murray, Photo by Ottilie Landmark

Parisian musician Crystal Murray has achieved notable success in her music career. She founded her own label, Spin Desire, providing a platform for up-and-coming artists. Additionally, she kickstarted a residency and club night at the renowned Paris venue, Silencio, and has appeared in campaigns for Vogue, Dazed, Paco Rabanne, and Diesel.

But with teenage years intertwined with the industry, Crystal felt stifled. “I got pushed in the ‘neo soul’ direction,” she says. “I was contending with this cliche of the ‘neo-soul woman’ – she's a Black girl with an afro. loved it, but it scared me too. At 16, I was trying to fit a box that wasn't mine – I wanted to rock shit out too.”

Emerging as a mercurial star with the 2020 EP "I Was Wrong," she expanded neo-soul boundaries with mature lyricism. Her 2021 hit "BOSS" and the 2022 EP "Twisted Bases" showcase her evolution in themes of messy relationships and vulnerability.

Crystal declared her revenge in the fierce song "PAYBACK," a preview of her debut album, Sad Lovers And Giants. At 22, Crystal rejects expectations, emphasizing a move towards authenticity in her music, described as tragic, theatrical, and cinematic.

Accompanying the album announcement is a visually stunning Charlotte Wales-directed music video for the new single "STARMANIAK" (out now), described as an anthem for those who feel walked over. Crystal is also set to host a special night at Beaubeaus, London in association with shesaid.so.

As Crystal embarks on this new phase of her career, the album promises to be a transformative experience, weaving together her lived experiences and offering a powerful narrative of emotional strength and release.

Your latest single, "STARMANIAK," addresses the challenges women face in today's society. Can you share more about the inspiration behind this song?

I wanted to highlights the struggles and challenges that many women face in today's society, particularly the pervasive issue of being over-sexualized, disrespected, and mistreated. My acknowledgment of the toxicity that some individuals, can perpetuate is important. Im talking about my own experiences but also shedding light on broader societal issues that need to be addressed.

What was it like collaborating with Charlotte Wales on the music video?

It was amazing, the idea of doing something bizarre came from Stephy Galvani my artistic director and myself. The song came from somewhere so pure and real that I didn’t want to make a visual just to look good, we wanted something that makes you uncomfortable and makes you re-watch the video to understand where it comes from. We pitched the idea to Charlotte and she brought it to a whole other level, that was visual, smart and slick.

Was there a memorable moment during the creation of your debut album, SAD LOVERS & GIANTS?

The whole making of the album was a moment really, when I’m focusing on something I enter this tunnel in my head and can’t get out. It was a lot of soul searching, rage turned to maturity, answers. It was a whole awakening for me. I think something really changed when Kyu Steed came in, I had worked for a little year already but it really helped me find the right direction for it.

What's your top networking tip to connect with a record label?

Mmmm, I think really try to understand if they understand your work and your vision. Ask yourself if you’re ready or if you need a little more time without a label. Cause once you have a whole team, to have the result you need, you need to know exactly where you want to go.

What's your favourite/least favourite thing about making music?

My favourite thing is going on stage, I love the connection I get to have with the public and my musicians and that’s where I really find answers, it’s like therapy for me. And I know exactly why Im making music, I love it.

My least favourite thing is promoting my work. I find it sometimes hard to explain 2 years of work through few questions - and answers, it can get a bit frustrating. Sometimes it feels a bit meaningless. When you try to make it as clear as possible in your music and visuals and give 100% of your emotions in it. But It’s a part of the game, I guess.

How do you overcome creative blocks?

By surrounding myself with the right minds, I believe if you federate yourself around beautifully artistic people, your creative mind will always flow. Being in an environment where people appreciate and engage in artistic expression can help stimulate your imagination and encourage innovative thinking. I always try to surround myself with people or circles where I feel energized and inspired by the creativity around me.

Tips for musicians/songwriters who are just starting in the industry?

Follow your guts, and surround yourself with the right people who understand where you want to go. And really have fun with your music, we do this for art, for emotions, for feelings. If you’re doing it for something else just don’t do it.

3 women that influenced your music

ESG, this group of women that really made me get out of my comfort zone, on stage I always had this punk rock energy and could never find it in the studio. ESG made me get this part out of me.

Ouri riou is an artist, musician, and producer that worked on my album. I really love her because I would start some songs and she would finish them with such warmth, we would finish with some really crazy pop/ rock songs but with so much air and light.

And Macy Gray will always be my one and only (since I was a little girl).

3 things you can't live without in your bag

My vogues, my block note, my swords ( I have these little silver swords, they’re very tiny) they’re my lucky charms. Everything is little cause I like little bags lol.

STARMANIAK Out Now

PRE-ORDER THE ALBUM “SAD LOVERS AND GIANTS”,

OUT MAY 31st

CRYSTAL MURRAY & SHESAID.SO 

Presents STARMANIAK RELEASE PARTY

In conversation with Charlotte Wales 

Plus live performances (Crystal Murray) & DJ sets (Emma Korantema, Broodooramses)

BeauBeaus 4 - 6 Gravel Lane, E1 7AW

The event is free but guests must RSVP via this link.

Panel discussion will start at 6:30 pm sharp so make sure you are there to grab your seat.

Crystal Murray & shesaid.so Presents 'STARMANIAK' Release Party

in , ,

Paris-hailing and London-dwelling musician and creative Crystal Murray is set to host an extra special night at Beaubeaus, London in association with shesaid.so.

The event will celebrate the upcoming release of her new single, 'STARMANIAK’ [out March 15th] that lands alongside an incredible video directed by Charlotte Wales (the British fashion photographer and filmmaker who has become a signature eye for some of the world’s biggest fashion houses and campaigns) that will be screened on the night.

The evening will kick off with a panel discussion featuring Crystal, Charlotte Wales, Julie Mathieu Moreau (executive producer of the video), and creative director Stephy Galvini. The panel will be moderated by Tara Joshi and will cover themes reflected in the music video and broader topics relating to the female creative industry experience.

Following the discussion, there will be an opportunity for guests to ask our panel questions and then we party with DJ sets from Emma Korantema, Broodooramses and a live performance from Crystal. 

Speaking of the single, which is an anthem for anyone who feels they’ve been walked over, Crystal says:

"I wanted to highlight the struggles and challenges that many women face in today's society, particularly the pervasive issue of being over-sexualized, disrespected, and mistreated. My acknowledgement of the toxicity that some individuals can perpetuate is important. I'm talking about my own experiences but also shedding light on broader societal issues that need to be addressed."

The event is free but guests must RSVP via this link.

Panel discussion will start at 6:30 pm sharp so make sure you are there to grab your seat.

CRYSTAL MURRAY & SHESAID.SO 

Presents STARMANIAK RELEASE PARTY

In conversation with Charlotte Wales 

Plus live performances (Crystal Murray) & DJ sets (Emma Korantema, Broodooramses)

BeauBeaus 4 - 6 Gravel Lane, E1 7AW

Date: Wednesday 20 March

Time: 6pm – 11pm

STARMANIAK Out Now

PRE-ORDER THE ALBUM “SAD LOVERS AND GIANTS”,

OUT MAY 31st

Alt List 2024: Women’s History Month Edition

in ,

In celebration of Women’s History Month, IWD, and a decade of our community’s existence, shesaid.so is featuring a list of honorees for 2024. This list, curated by the shesaid.so team, comprises individuals who have made a significant impact on our community and the music industry at large.

The Alternative Power 100 Music List was created in 2017 as a response to Billboard’s Power 100 List with the aim to challenge conventional music industry standards. Over the years the Alt List has evolved from a symbolic stance in defiance of its original counterpart to a celebration for traditionally underrepresented communities such as women, people of color, with disabilities, people from emerging markets, LGBTQ and so on.

Alternative Power 100 Music List: Previous Editions

Nur Özdamar

Nur Özdamar is an entertainment industry executive committed to nurturing artists and creators through technology and education. Originally born in Turkey, the shesaid.so Alternative Power 100 honoree has built a global career that encompasses brand agencies, record labels, and tech companies.

Nur's active engagement with music communities reflects her dedication to fostering discussions on overcoming barriers in the music industry and providing ways to share insights and practical advice.

Currently, she’s based in London as YouTube’s Artist & Label Development Lead for Europe, Middle East & Africa (EMEA) spearheading a regional team that champions the careers of 300+ artists and supporting 150+ labels.

Nur has been the driving force behind Foundry in EMEA – YouTube Music’s global artist development program, which aids independent artists in building careers on their own terms. To date, Foundry has assisted more than 150+ artists across 15 countries including alumni like Tems, Dua Lipa, Rosalia, Omar Apollo, Gunna, andHARDY, and others.

Nur has actively participated in various shesaid.so events, notably joining founder Andreea Magdalina at the we.challenge roundtable in 2021 - a discussion that aimed to unpack the challenges faced by women in the music industry, addressing both pre-existing social and systemic barriers as well as new challenges arising from the COVID-19 pandemic - with artist and producer Tems, Oksi Odedina of 5k Records, Jacqueline Eyewe, Marketing Director of 0207 Def Jam, and Ali Raymond, who played a pivotal role in elevating Arlo Parks to new heights in recent years.

Phiona Okumu

Phiona Okumu, the Head of Music for the Sub-Saharan region at Spotify, has played a pivotal role in elevating emerging African artists.

DJing, curating new music, and blogging about global African pop culture way back in 2009 is what led Phiona Okumu down the path of streaming, starting first at Apple Music. As the editorial, label & artist relations lead for Africa, where the service had just launched, she went about the work of amplifying music creators from the region. 

Three years later she joined Spotify, at first as the Artist and Label Partnerships manager focusing on South Africa, the sole Sub-Saharan country where Spotify had a presence at the time, and later on when the brand expanded to nearly 40 more African countries in February 2021, Okumu was promoted to head of music for the Sub-Saharan region.

In this current role, she is in charge of the strategy via which the region’s music teams engage artists, labels and other industry stakeholders, and execute editorial on platform.

The long-time shesaid.so member (Phiona joined our community in 2015 while running Afripop Mag as an editor and writing for The Guardian, among other outlets) is passionate about uplifting emerging African artists.

Okumu repetitively highlighted the explosive growth of Afrobeats, emphasizing the genre's global recognition and the significant influence of African music on pop culture - with Rema, a leading Afrobeats artist, achieving a billion streams, signaling the genre's increasing popularity among both African and international audiences.

Phiona’s passion for music discovery, culture and storytelling remain the core of her day-to-day as well as her long-term vision. She emphasizes strategy, innovation, and culture to propel African music forward and stresses the importance of authenticity and the need to understand the business side of the industry.

Jyoty

Considered at the forefront of her own movement, Jyoty has emerged as a global trailblazer in dance music. Over eight years on London's Rinse FM, she has evolved from radio to headlining festivals and hosting sold-out stages worldwide. Recognized for her skills as a DJ, musical selector, curator, and interviewer, the Alt-List 2020 Honoree has garnered a devoted following.

Her journey began with Boiler Room, where her personality managing the door led to hosting shows. A regular on Rinse FM, she showcased her ability to discover new music and connect with guests, amassing thousands of global listeners. Beyond headline shows at renowned venues and festivals like KOKO, Paradiso, and Glastonbury, Jyoty uses her platform to give back; from hosting DJ workshops for women in Calcutta to teaching courses for young British Asian women, she knows the importance of sharing knowledge.

“Make sure you count and celebrate each and every achievement, and don’t let anybody make you feel like you shouldn’t or your can’t, because you should and you can!” (Jyoty during shesaid.so x TikTok 2021 Mentor Moments)

In just a few years, Jyoty has become an industry force, with sold-out headline tours, collaborations with fashion brands like Burberry and Prada, and an unwavering commitment to representing good music without limitations. She continues to break barriers and make a lasting impact on the music scene.

Cherie Hu

Cherie Hu, an award-winning researcher, founder, and educator in music, technology, and business, has been an active member, an ALT LIST 2020 Ambassador and Alternative Power 100 Music List 2018 Honoree.

Excitingly, she is set to join Syracuse University's Bandier Program for Recording and Entertainment Industries in Fall 2024 as a Professor of Practice, focusing on teaching emerging music business models and technologies. Concurrently, she serves as an Adjunct Professor, teaching social media marketing for the music business at Bandier.

Since 2019, Cherie has been the driving force behind Water & Music, a global innovation platform for the music business. Through data-driven market research, online courses, consulting projects, and live events, she empowers industry professionals to navigate emergent music-tech trends for transformative opportunities in business and culture.

Probably the most cliché-but-true tip I have for those who want to carve out their own path in music media is to own a niche that you’re passionate about. (Cherie Hu, Member Spotlight 2021)

Cherie's extensive background in writing, editing, and reporting on the music business includes contributions to reputable publications such as Billboard, Forbes, NPR Music, Pitchfork, Rolling Stone, Variety, and DJ Mag. Recognized as a go-to source for music-industry trends, she has provided insights for publications like CNBC, WIRED, CoinDesk, The Ringer, and Bloomberg. Additionally, Cherie has been a featured panelist or keynote speaker at over 40 conferences worldwide.

In her free time, Cherie enjoys dancing, particularly in the realms of house and hip-hop, exploring modern art museums, relishing good food, and indulging in cratedigging. Her diverse expertise and passion for pushing creative boundaries make her a prominent figure shaping the intersection of music, technology, and business.

Skin

Skin is an acclaimed rock singer known for her groundbreaking presence since the mid-'90s with Skunk Anansie.

Born and raised in Brixton, South London, she ventured into hardcore rock, rejecting the conventional path of soul/R&B session singing. Apart from fronting Skunk Anansie, one of the UK's most successful underground bands, she is recognized as a fashion icon, actress, and activist, showcasing versatility and impact across various creative fields.

Skin's solo journey continued with various gigs around Europe, including supporting Robbie Williams' and Placebo's world tours. Driven by her love for electronic music, Skin transitioned into the DJ world thanks to her friend Damian Lazarus.

Skin has collaborated with various artists including Timo Maas, Martin Buttrich and Nicole Moudaber and has been DJing at renowned venues worldwide, including Output in New York, Sound Nightclub in LA, and Fabric in London and at events like Carl Cox's Revolution in Ibiza and Coachella. In 2020 Skin published her memoir, "It Takes Blood and Guts," co-written with Lucy O'Brien.

Skin's notable appearences with shesaid.so was during the shesaid.so presents “Investigating Intersectionality” event at IMS 2019 when she shared her experiences alongside other influential figures in the music industry, including Detroit-born and raised techno/house DJ and producer Kelli Hand, German-based DJ and producer Loco Dice, Palestinian DJ and producers DJ Dar and DJ Darbak, and Spain's Paco Osuna.

Liz Miller

Liz Miller is a longtime behind-the-scenes music industry figure with active participation in our community and a commitment to fostering collaboration and knowledge exchange within the electronic music industry.

Originally from Colorado, Liz played a foundational role at Beatport in 2003, where she spent six years managing over 3000 label accounts. In 2009, she launched her own digital marketing service, working with artists like Richie Hawtin and Seth Troxler. A significant opportunity arose in 2010 when she became the General Manager for Atlantic's Big Beat Records, overseeing the relaunch and nurturing a roster that included Skrillex, Martin Solveig, and David Guetta.

In 2012, Skrillex won three Grammy Awards for his breakthrough album "Scary Monsters And Nice Sprites" and acknowledged Liz Miller, then the head of his record label Big Beat, in his acceptance speech.

In 2014, Miller returned to Beatport under SFX, taking on the role of VP of Artist Relations and contributing to the development of a department focused on supporting electronic music artists through the Beatport/SFX platform. Since 2018 has been involved in Artist Partnerships at Meta, collaborating with artists across various genres to enhance their presence on platforms like Instagram, Facebook, Threads, WhatsApp, and more.

Liz Miller joined our community in 2017, and her introduction stood out for its generous offer to assist fellow members. She provided her contact details and encouraged everyone to reach out for professional or informal conversations. In 2023, she further extended her support by becoming a mentor in our we.grow mentoring program at ADE.

Wendy Ong

Serving as the Global Co-President/Head of Marketing at TaP Music, Wendy Ong expertly oversees a diverse roster of artists, including Lana Del Rey, Ellie Goulding, Caroline Polachek, Noah Cyrus, Dermot Kennedy, Mabel, and more.

Her unparalleled track record of breaking artists in every corner of the globe, coupled with her personal journey from Singapore to leadership posts at the music industry's top companies, establishes her as the preeminent modern music executive.

“Living in so many different places and collaborating with such a wide variety of people allows you to be in tune with the pulse of what’s happening globally,” she says. “In my career, I’ve also had the rare opportunity to work in nearly every genre of music from hip hop to classical. I draw from all of that when working to realize my artist’s vision.”

Her first job was at BMG Singapore, specializing in Soundtracks, Jazz, and New Age. After two years she moved to Hong Kong where she took on supervising pop releases for Asia Pacific.

Upon relocating to NYC she embarked on the seminal role of International Marketing at Clive Davis’s Arista Records. Over the next decade, she went on to launch OutKast worldwide and worked extensively with artists such as P!nk, Alicia Keys and The Strokes. Following Arista, she joined the Metropolitan Opera before EMI sought her out as Head of Classical in 2011.

Following stints at Capitol Music (where she led the Marketing team to break Sam Smith) and Interscope Records, she joined Roc Nation as Head of Marketing where she drove campaigns for JAY-Z, Rihanna, Jaden Smith and more. In late 2018, she became Tap Music’s Head of Marketing  and was promoted to Global Co-President of TaP Music a year later helping to drive the success of Dua Lipa globally.

Kanya King

Kanya King MBE, the CEO, founder, and visionary behind the MOBO Awards, has played a pivotal role in transforming black music from the fringes of British popular culture to a central position on the global stage. Over the organization's twenty-year journey, Kanya's exceptional leadership has made MOBO a globally respected brand, championing diversity, inclusion, and recognition for Black and Minority Ethnic (BME) talent across various fields.

Born out of Kanya's determination and entrepreneurial spirit, the MOBO Awards started in 1996, defying industry trends and celebrating black music at a time when it was overshadowed by Britpop. Kanya's relentless efforts and financial commitment, including re-mortgaging her house, led to the success of the inaugural event, setting the stage for MOBO to become a driving force in British urban music.

Under Kanya's guidance, MOBO not only became a prestigious awards ceremony but evolved into an iconic brand with year-round initiatives, including the MOBO UnSung talent competition and an artist development program. Kanya's dynamic approach has been instrumental in supporting the growth of British urban music, providing a platform for artists like Stormzy, Amy Winehouse, and Skepta.

In 2009, Kanya took the bold step of moving the MOBO Awards outside London, showcasing its adaptability and resonance with diverse audiences across the UK. MOBO's impact is not limited to entertainment; it incorporates the MOBO Trust, contributing to social and cultural change through talent development programs and educational opportunities.

Kanya's commitment to positive change is evident in MOBO's partnerships and initiatives. In 2021, she collaborated with shesaid.so and TikTok to share 'mentor moments,' providing quick-fire video tips and support for aspiring women in the music industry. Kanya King's journey exemplifies not only entrepreneurial success but also a dedication to fostering diversity, inclusion, and excellence in arts, culture, and society.

Suzy Ryoo

Suzy Ryoo is the Co-Founder and President of Venice Music, an inclusive, pioneering global distribution platform and artist/label services company that offers the tools, education and community an independent music entrepreneur needs to grow and succeed in their careers.

Suzy Ryoo served as a shesaid.so ALT LIST 2021 Business and Technology Ambassador. Her role was instrumental in aligning with shesaid.so's vision and introducing special awards and ten brand new categories covering industry areas such as Artists, Community, Record Labels, and more.

In a parallel universe to music in venture capital, Suzy's an investor in software enabled, culture leading companies including Therabody, FaZe Clan, Liquid Death, Seed, OurPlace, Yumi and Blueland. Born in Seoul, raised in LA and now across Miami and beyond, Suzy was blessed by her entrepreneurial family and their immigrant hustle.

Emily Lazar

Emily Lazar, a leading mastering engineer that started her musical journey in a household immersed in music. Her early experiences as an artist and songwriter drove her pursuit of understanding the intricacies of the recording process.

With a background in engineering and classical training, Emily honed her mastering skills, working with industry giants and eventually founding her own studio, The Lodge, in downtown New York.

The walls of The Lodge studio are lined with classic platinum records and music memorabilia. As a hub that has hosted renowned artists like Dave Grohl, the B-52s and Garbage, the studio remains a finishing school for major albums in music history. Lazar set up shop in 1997 and her mastering skills soon brought in a clientele as eclectic as the genres in the industry, from Wu-Tang Clan and Linkin Park to The Shins.

Emily Lazar has garnered two Grammy nominations for her outstanding work in the final stages of preparing albums for release. Her first nomination was for the Foo Fighters' "Wasting Light" in 2011, and in 2015, she is nominated for her contribution to Sia's widely recognized pop hit, "Chandelier."


In 2019, Lazar made history as the first female mastering engineer to win a Grammy for Best Engineered Album (Non-Classical) with Beck's "Colors." In 2021, she achieved another milestone by securing three Grammy nominations for Album of the Year, earning praise from Chris Martin of Coldplay for her crucial role in enhancing their latest album's sound.

As a mastering engineer, Emily views her work as a creative process, emphasizing collaboration with artists to preserve the integrity of their mixes.

She pioneered "stem mastering," working with separate files for mix elements, to provide greater flexibility and control in achieving desired results.

Emily navigates the challenges of the loudness wars, emphasizing the importance of maintaining artistic intent while meeting distribution requirements. Beyond technical aspects, Emily prioritizes conversations about vibe, color, and storytelling in her work. For her, mastering is like midwifery, facilitating the birth of a musical creation. Emily's commitment to helping artists realize their vision is reflected in her approach, making her a sought-after figure in the industry.

shesaid.so Guide to SXSW 2024

in , , ,

We compiled a guide to SXSW 2024 featuring a selection of talks, parties, panels, interviews, and showcases curated by our community.

SXSW is an essential destination for global professionals, the annual March event features sessions, music and comedy showcases, film and television screenings, world-class exhibitions, professional development and networking opportunities, tech competitions, awards ceremonies, and much more.

March 8-16 in Austin, Texas for the

2024 SXSW Conference & Festivals.

Update: Artists are pulling out from SXSW

Bands, including Belfast hip-hop trio Kneecap, have withdrawn from the South by Southwest due to the event's sponsorship with the US Army, which they link to the military's support for Israel in the Gaza conflict. Kneecap expressed solidarity with Palestine and emphasized the unacceptable ties between the festival and the military. Other artists, such as Lambrini Girls, Scowl, Sprints, Okay Shalom, and Squirrel Flower, have also canceled performances at SXSW, citing objections to the festival's association with defense contractors and the US Army's sponsorship. The artists mentioned financial impacts but asserted their stance against war profiteering and support for the Palestinian cause. The festival, celebrating film, comedy, and music, has not commented on the withdrawals.

NME and BBC articles.

MARCH 10

Poolsuite & Yahoo proudly present DISCO(NNECT) at SXSW

Date & Time: Sunday March 10 at 2pm 'til midnight | Location: Hotel Van Zandt and open to all

An all-day, all-night rooftop disco affair featuring THE KNOCKS (DJ SET), SOUL CLAP, SHUBOSTAR and WONDEROSSO.

With free cover, complimentary cocktails, exclusive merchandise & gifts from the esteemed Vacation® sunscreen corporation.

RSVP HERE

Mindfulness Over Perfection: Getting Real On Mental Health

Date: Mar 10, 2024 | Time: 2:30pm – 3:30pm CT

Location: Austin Convention Center, Ballroom D (Mental Health)

In this panel session, Wondermind co-founders Selena Gomez and Mandy Teefey will explore the importance of bringing mental health conversations into the light alongside Solomon Thomas and Dr. Corey Yeager - not just for decreasing stigma and building awareness, but as a way to deal in hard times. Moderated by Dr. Jessica Stern, the conversation will cover the importance of flexibility over strict routines in mental healthcare, dealing with negative self-talk, and getting real about when you’re not feeling OK.

Info Here

MARCH 11

A Ridiculous Boat Party

Date: March 11

The Ridiculous Boat with Ridiculous Biz returns during SXSW 2024 for a second year on Lady Bird Lake with two events; a dockside lounge and our very special sunset cruise. Join this unique event space where a curated guest list of innovative music industry and tech delegates can attend, network and enjoy musical performances.

Very limited capacity! Please register your interest for a chance to secure your ticket.

*Please note that due to high demand, registering doesn't guarantee you a place. Those that have been successfully allocated a ticket will be contacted via email on Friday 8th March 2024 with event start time and address. 

RSVP HERE

SXSW panel: New markets in Europe - How Cities Become Music Incubators

Date: Monday, March 11

Time: 4 - 5pm CDT

Location: Parkside, 301 East 6th Street, Austin, TX, USA

Are you curious about the emerging music scenes in Europe? This panel will dive into the fascinating topic of how cities across the continent are transforming into music incubators.

Speakers:

Ruth Koleva: Representing SoAlive Music Conference, Sofia Live Festival, Prophon Bulgaria; Board Member of IMPALA.
Vasil Anastasov: From ANMIP-BG and Muze Records.
Mila Georgieva: Vice President of the Bulgarian Music Association; Board Member of the European Music Council

Info & RSVP

MARCH 12

VibeLab at SXSW

How can Nightlife go towards greener future and what role does AI play

Date: Tuesday, March 12th, 2024

Time: 18:00 – 20:00 CST

Location: Thompson Hotel, 506 San Jacinto Blvd, Austin, TX 78701, USA

Details: Two sessions will explore the intersection of technology, culture, and sustainability within the nightlife and live entertainment industry.

Panel 1: Community Perspectives on AI in Nightlife and Live Entertainment

Time: 18:30 – 19:10 CST

Understanding the ethical dimensions of Artificial Intelligence in nightlife. Join moderator Mirik Milan, along with speakers Andreea Magdalina, Max Penk, Jess Reia, Jameson Thomas, and Lorrain da Silva.

Panel 2: Transformation of Nightlife for a Sustainable Tomorrow

Time: 19:15 – 20:00 CST

The urgency for sustainable development in urban nightlife requires a collaborative effort. Explore strategies with moderator Lutz Leichsenring and speakers Kady Yellow, Niklas Effenberger, Eli Goldstein, and DJ SHANI.

NIGHT SCHOOL launch and first open call

Time: 18:20 – 18:30 CST

In addition to the panels at SXSW, VibeLab is launching the NIGHT SCHOOL project, a pioneering program aimed at shaping the future leaders of night culture and an open call for 15 candidates to become part of the 2024 NIGHT SCHOOL alumni.

More Information

African Music's Mainstream Impact on Culture & Community

Date: Mar 12, 2024 | Time: 11:30am – 12:30pm CT | Location: Austin Convention Center, Room 18AB

Speakers: Liz Agyeman (TuneCore), Denisha Kuhlor (Stan), Melanie McClain (Blurred Lines), Christine Osazuwa (Shoobs / Measure of Music)

Join this dynamic discussion as we explore the significance of African music's journey to the mainstream. With the GRAMMYs now recognizing Afrobeats, Uncle Waffles groundbreaking Coachella performance, Burna Boy's historic UK stadium headline, and Ckay's billion-stream hit "Love Nwantiti," – the influence is undeniable. Discover the path that led us here and the immense value of African music audiences worldwide, all shaping the future of the global music industry. From streaming's impact to the transformative power of live shows, let's envision the exciting future for music from the diaspora.

The Artist Creative Process

Date: Mar 12, 2024 | Time 2:30pm – 3:30pm CT

Location: Austin Convention Center, Room 16AB c

In this session, join singer, songwriter, orator, model, actress, visual artist, entrepreneur, and activist Kam Franklin, singer, songwriter, and multi-instrumentalist Buffalo Nichols, singer, songwriter, guitarist and Jackie Venson, and moderator, emcee, television reporter, Writer-at-Large at Texas Monthly and Host of the National Podcast of Texas Andy Langer for a conversation about the artist creative process and how each artist approaches their process in creating music.

Info Here

Mothland, Fair Enough & M for Montreal present M for Mothland SXSW official showcase

Date: Tuesday, March 12

Location: Swan Dive, Red River Street, Austin, TX, USA 615 Red River Street Austin, TX 78701 United States

Info & RSVP

March 13

POP Montreal & M for Montreal Official SXSW Showcase

Date: Wed, Mar 13, 2024 | Time: 6:30 PM CDT

Location: Swan Dive 615 Red River Street Austin, TX 78701 United States

More than 12 Quebec and Canadian artists will share Swan Dive's two stages, presented by M for Montreal and POP Montréal.

DJ set by La Sécurité : 6:30 p.m.

Showcases: 8 p.m.

Full Line Up & RSVP

Symphonic Shindig

Date: Wed, March 13 | Time: 6:00pm-9pm

Location: Malverde, 400-B W 2nd St, Austin, TX 78701

Symphonic - one of the leading independent music distribution and marketing companies in the industry - is hosting an event to celebrate the festivities and meet up with like-minded creatives.

Make sure to snag some of Symphonic merch while you're there!

SXSW Badge is required.

RSVP & Info

Showcase: Sofia Kourtesis Presented by Electronic Music from Germany

Date: Mar 13, 2024 |. Time 2:30am — 2:00am

Location: Coconut Club Rooftop

Kourtesis’ music is the melding of her Berlin home and her South American upbringing, two
cultures that really couldn’t be further apart. Her debut album Madres, was released on Ninja Tune in October 2023.

Info Here

Showcase: Bathe Alone

Date Mar 13, 2024 9:00pm – 9:40pm CT | Location: Esther's Follies

Bathe Alone is the dream-pop moniker of multi-instrumentalist Bailey Crone. Taking shape in Atlanta, her haunting approach to songwriting and delicate vocal deliveries often draw comparisons to Beach House, Clairo, and The xx.

Her 2023 double EP, Fall With The Lights Down, is a sonic expression of nostalgic longing — with each part dedicated to one of Bailey’s great-grandmothers whom she never met. The release has been praised by media outlets like Under The Radar, FLOOD, Atwood Magazine, Ones to Watch, and notable fellow musicians like Sharon Van Etten. Bathe Alone has also recently opened for artists like Beabadoobee, Jadu Heart, Vacations, and Last Dinosaurs.

Info Here

LUKSO x Refraction: Austin with DJ D.DEE, SaliYah

Date: Wednesday, Mar 13 8:00pm

Venue: LoLo. 1504 E 6th St, Austin, TX 78702

Refraction and LUKSO invite you to explore the exclusive experience by Berlin-based visual artists Cibelle Cavalli Bastos and Tabitha Swanson inspired by themes of identity and creativity in an interactive exhibition designed by Craig Barrow.

Exhibited digital artworks will be distributed exclusively to all event attendees on their very own Universal Profiles, powered by LUKSO blockchain.

RSVP & Info

MARSHALL FUNHOUSE SXSW 2024

Dates: March 13-15, 2024 | Time: 12pm-6pm, 7pm-2am | Location: Parish, 501 Brushy Street, March 13-15, 2024

Come for the live music. Stay for the legendary memories. Soak in the SXSW festival atmosphere you’ve come to know and love, but this time with a twist. Enjoy the music icons of today and tomorrow in our offbeat carnival world. Get ready to turn up the good times. Check back soon for more band and DJ announcements.

RSVP & Info

ROSKILDE FESTIVAL PRESENTS SXSW Official Music Showcase

Dated: 13th March | Time: 8pm-2am | Location: Empire Control Room

Roskilde Festival, one of Europe’s largest music festivals, is hosting a SXSW showcase with Music Export Denmark. 

The line-up features some of Denmark's most promising acts: Ivan$ito, Lucky Lo and Mina Okabe. International names Cumgirl8, Dry Cleaning and Kari Faux will also perform. 

 Roskilde Festival, is an 8-day event with an extensive music, art and activism program. 

For those 8 days the festival is Denmark’s 4th largest city with 130,000 inhabitants. 

Roskilde Festival is a non-profit event produced by 30,000 volunteers and every year ALL proceeds are donated.

The showcase is supported by Danish Ministry of Culture and Danish Ministry of Foreign Affairs. 

Info here

Canada House Music at SXSW: Day 1 & 2!

Join Canada House’s LIVE performances of up-and-coming independent bands from all across Canada.

Dates: Wednesday, March 13 · 12 - 5:30pm CDT & Thursday, March 14 · 12 - 5:30pm CDT

Location: Swan Dive 615 Red River Street Austin, TX 78701 United States

This March, Swan Dive (615 Red River Street) will be your one-stop shop for all things Canadian as it transforms into Canada House at SXSW 2024. CIMA will be back for two full days of showcases on March 13 and 14 and will present 24 acts from all across the country.

Get there early because showcases will kick off at noon on both days and delegates are invited to join us beforehand for some delicious BBQ and the opportunity to mingle with the Canadians. Both days of showcases will start after the BBQ and will run through 5:30PM.

Info & RSVP

MARCH 14

How to Break Your International Artist in the US

Date: Mar 14, 2024 | Time: 11:30am – 12:30pm CT | Location: Austin Convention Center, Room 15

Speakers: Hallie Anderson (RAREFORM), Marshall Betts (TBA Agency), Nick O'Byrne (Look Out Kid), Alice Young (Virgin Music Group)

The US is one of the biggest and most competitive markets globally so how can independent international artists break-in and build an American fanbase. Through their experiences, each of these panelists have helped develop many successful international artist careers through touring, management, and marketing. This panel will address how to first enter the market and get started on a path to building an audience; how can you measure success; and how can “breaking” in a market be measured.

Info Here

Showcase: Miranda Joan Presented by SubmitHub Selects

Date: Mar 14, 2024 | Time: 10:00pm – 10:40pm CT | Location: Esther's Follies, 25 E 6th St. Austin TX 78751

Currently on tour with The Killers and fresh from performances this summer with Kylie Minogue, Orchestre National de Jazz at Montréal Jazz Festival and with CARRTOONS. Miranda has performed on national tours, played sold-out and headline shows at well-known New York venues. ‘Overstimulated’ is her highly anticipated new album, co-produced by herself and multi-instrumentalist, and bass extraordinaire CARRTOONS. “It is an album book-ended by songs of affirmation, of rooting, of returning to and loving oneself, intertwined with the messy, chaotic and interconnected web of my hopes, dreams, imagination, love, and heartach.

Info here

WOMEX AT SXSW 2024

Date: Thursday, 14 March | Location: Flamingo Cantina, 515 East 6th Street, Austin, Texas, USA

WOMEX once again returns to Austin, Texas, USA, to present the annual WOMEX Night at the SXSW festival.

The WOMEX Night is part of a bilateral, longterm partnership between WOMEX and SXSW: South By Southwest, designed to showcase upcoming talent on a global stage and open new networking avenues between artists and music professionals of the two events.

More Info

The International Touring Boom for Artists

Date Mar 14, 2024 | Time: 2:30pm – 3:30pm CT | Location: Austin Convention Center, Room 16AB (Music)

Speakers: Jon Lieberberg (Baron Management), Hans Schafer (Live Nation)

How does the live entertainment industry keep up with the perceived 'overnight' success of rising artists? Does skyrocketing on streaming platforms and social channels equate to selling out massive venues? Experts dive into these topics while discussing how the globalization of music turned into some of the most successful global tours for artists like RBD, Karol G, Peso Pluma, Kali Uchis and others from all over the world.

Where did the demand come from, how does touring fill the demand for these artists, what's next, and what is fueling this momentum?

Info Here

SELECTOR AT SXSW 2024

Date: FRIDAY 15 MARCH 2024, 20.00 (CT) – THE VELVEETA ROOM

Selector Radio is back and they are back at SXSW with another line-up of incredible and fast-rising UK talent: queer-led dance-pop outfit Porij, musician and DJ Nabihah Iqbal, experimental duo O., noise-punk mob Enola Gay, rapper and grime artist Chiedu Oraka, and singer songwriter Eleni Drake.

SELECTOR AT SXSW 2024

Info Here

MARCH 15

Presented by Houndstooth / MUTEK

Showcase: Aïsha Devi at Central Presbyterian Church

Date: Mar 15, 2024 | Time: 11:00pm – 11:50pm CT

No one on this planet sounds like Aïsha Devi. Her voice is her most powerful tool in a repertoire that includes thumping beats and rave stabs, seraphic and guttural singing, mystical linguistics and corporeal sonics.

Info Here

Showcase: Hinako Omori at Empire Control Room

Date: Mar 15, 2024 | Time: 3:00pm – 3:40pm CT

Since 2022’s critically acclaimed debut album “a journey…”, Hinako Omori has fast become one of the UK’s most compelling breakthrough musicians, blurring the lines between classical, electronic & ambient.

Info Here

Alice Longyu Gao Presented by Jaded | FRIENDS:FOREVER

Date: Mar 15, 2024

Time: 10:00pm – 10:40pm CT

Location: Empire Garage

Alice Longyu Gao is a Chinese singer, songwriter, DJ, and performance artist currently based in New York City and Los Angeles. Her music has been noted for its "bold hyperpop" production. Her music has been featured on BBC Radio as "Tune of The Week", and "Women of Choice" by Lady Gaga on Apple Music.

Info Here

Amber Lang Presented by CareFreeBlackGirl Cookout

Date: Mar 15, 2024

Time: 8:00pm – 8:30pm CT

Location: Palm Door on Sixth Patio

Fusing together various genres while blending an array of sounds from hip hop. pop and house music Amber Lang curates vibes that command the attention of audiences and fans alike. With an unforgettable persona and distinct style that brings high energy vibes that ignite crowds and connect with audiences. Amber Lang brings a notable a performance making for memorable moments.

Info Here

Father/Daughter + The Luna Collective Official SXSW Showcase

Date & Time: Friday, March 15 at 7pm CDT | Location: 301 East 8th Street Austin, TX 78701 United States

Father/Daughter is co-presenting an official showcase with The Luna Collective where every artist on the lineup is non-male.

The showcase is featuring: Limbo, Kaleah Lee, mui zyu, Asha Jefferies, Mia June & Madeleine Mayi.

RSVP

BMI Brunch at Geraldine's

Date: Friday, March 15th

Location: Geraldine's at the Hotel Van Zandt

Time: 10AM-3:00PM

One of the most anticipated events during SXSW 2024, the BMI Brunch, hosted by THEBROSFRESH, is taking place at Geraldine’s at the Hotel Van Zandt (605 Davis Street, Austin, TX).

The BMI Brunch is sponsored by George Dickel Bourbon, First Horizon Bank, ONErpm, The MLC, Liquid Death, Texas Music Office, Austin Music Movement, and the BMI Foundation.

Behind The Billboard Charts

Date: Mar 15, 2024

Time: 10:00am – 11:00am CT

Location: Austin Convention Center, Room 16AB (Technology/Music)

Billboard’s first national music chart launched over 80 years ago, and the Billboard rankings - including industry standards the Hot 100 and Billboard 200 - remain the definitive measurement of success in music, tracking the world’s most popular songs, albums, and artists. From The Beatles to Beyonce and everyone in between, Billboard has ranked the hits for decades across countless charts. In this session, hear from Managing Director of Charts & Data Operations at Billboard Keith Caulfield, senior music executive and founder of 10:22PM Celine Joshua, and Executive Vice President of Charts & Data Partnerships at Billboard Silvio Pietroluongo to find out how the Billboard Charts have been modernized and globalized to reflect the many means of music consumption in an ever-evolving borderless digital and social age.

Info Here

Baby Kahlo Presented by CareFreeBlackGirl Cookout

Date: Mar 15, 2024

Time: 10:15pm – 10:30pm CT

Location: Palm Door on Sixth Patio

Baby Kahlo, also known as Kahlo Muerto, is one of Baltimore’s rising, female rappers. Inspired by the style and art of Mexican artist Frida Kahlo, she commands attention from everyone anytime she enters a room.

Info Here

Creating Vibrant Cities Through Nightlife Entrepreneurship

Date & Time: Mar 15, 2024 | 11:30am – 12:30pm CT | Location: Austin Convention Center, Room 9AB

Speakers: Brian Block (City of Austin), Lauren Goshinski, Raheem Manning (City of Philadelphia), Ben Van Houten (City and County of San Francisco)

In an increasingly homogenized world, a city’s independent nighttime economy–its bars, restaurants, nightclubs and music venues–is uniquely able to provide the authentic local experiences that nourish diverse communities, create meaningful experiences, and make our cities great places to live, work, and visit. A series of case studies from cities around the US will showcase policies, economic development tools, programs and placemaking strategies to attract and retain the independent music, culture and hospitality businesses that make our neighborhoods, downtowns, and cities unique and vibrant

Info here

MARCH 16

Abby Sage at The Creek and the Cave Backyard - Presented by Nettwerk x GRRRL Music Backyard Bash

Date: Mar 16, 2024

Time: 12:30am — 1:00am

Location: The Creek and the Cave Backyard, 611 E 7th St, Austin, TX 78701

Part of growing into adulthood means tearing down and reconstructing your narrative. This is what introspective performer Abby Sage has done on her striking, intensely personal debut album, The Rot, arriving March 1 via Nettwerk.

Info Here

Money Power Series with Reffsin Financial: Invest with Confidence

in

Ready to unravel the mysteries of investing and take command of your financial future?

Join us for the Money Power Series, a 4-part workshop collaboration with Reffsin Financial designed to equip you with practical financial skills.

Next Up: Investment 101

This workshop, scheduled for March 20th (via Zoom), will empower you with the knowledge to:

  1. Define Your Investment Goals: Whether building wealth, planning for retirement, or funding a dream project, discover how to set clear and achievable investment objectives.

  2. Understand Market Basics: Grasp the essentials of how financial markets function, enabling you to make informed decisions.

  3. Create a Diversified Portfolio: Learn how to spread your investments across various assets to manage risk effectively.

  4. Adapt Your Investment Strategy: Life is dynamic, and so should your investment approach. Gain insights on adjusting your strategy to align with changing circumstances.

This series is tailored for individuals eager to gain investment confidence, regardless of their experience level. Join us and lay the groundwork for financial security and prosperity.

Date: 20th March 

Time: 11am PDT / 2PM EDT / 6PM GMT / 7PM CET

STAY TUNED FOR UPCOMING WORKSHOPS:

THE MONEY POWER SERIES

Workshop 3: Navigating the Road to Retirement

Workshop 4: TBC - Stay tuned for an exciting workshop focused on securing your financial future!

Reffsin Financial | One Blue Hill Plaza, Lobby Level Suite 1509 , Pearl River, NY 10965 | (845) 474-8430 | Fax: (845) 474-8431 | ReffsinFinancial.com

Securities and advisory services offered through Commonwealth Financial Network®, member FINRA/SIPC, a Registered Investment Adviser. Fixed insurance products and services are separate from and not offered through Commonwealth.

shesaid.so is a global community of music industry professionals and creatives whose mission is to make our industry equitable for all through education, mentoring programs, events, curated job opportunities and editorial content.

Become a Member

Victoria Monèt’s Road to Success: A Case Study by shesaid.so

in

Victoria Monét's journey to musical stardom is not a straight line. It's a testament to resilience, self-discovery, and unwavering passion, navigating the twists and turns of the music industry while staying true to her authentic voice.

This case study delves into Monét's remarkable ascent, from her early days as a poetry-loving teenager to her triumphant Grammy wins in 2024. We'll explore the challenges she faced, the lessons learned, and the unwavering determination that ultimately propelled her to the top.

Victoria Monét's musical journey began with her love for poetry. After a successful audition for a new group ‘Purple Reign’, she landed a record deal with Motown. A year later the group was dropped before releasing any music.
Following the group's disbandment, Monét turned to songwriting as her main source of income. 

Having written for artists like Ariana Grande, Selena Gomez and Blackpink, Monét struggled for recognition in her solo career, questioning her worth and considering leaving the industry.
The quest for recognition as a solo artist started in 2014, and Monét achieved her first win with the independent release of the “Jaguar" EP in 2020, where she discovered her authentic sound.

Establishing her voice included being honest with herself, her fans, and her family. In November 2018, she came out as bisexual, allowing her to express more truth in her music, such as in the 2019 Grande duet 'Monopoly' and 'Touch Me,' the concluding track on 'Jaguar'.

Monét's 10-year delay in reaching her potential reflects broader industry challenges. Breaking out from the 'songwriter' label, especially for women, is difficult. 

As Monét noted in an interview, the complication when female vocalists sound too similar to the artists they write for makes differentiation challenging.

Motherhood played a significant role in Monèt’s artistic rebirth, giving her new purpose and determination to elevate her career. While in labor with her first child, she continued working on her music. 

Despite setbacks and doubts about her career, she persisted, releasing her debut full-length album, "Jaguar II," in August 2023, which received critical acclaim.

In 2023, Monét hit major milestones in her music career; releasing her debut album, Jaguar II, headlining a sold-out tour, and scoring a number-one hit with "On My Mama" on the Billboard chart.

Notably, her 2-year-old daughter, Hazel Monét, became the youngest Grammy nominee of all time due to her laughter on Victoria's track "Hollywood."

Victoria Monét's journey to success reached a pinnacle in 2024 as she won her first Grammy awards, including the Best New Artist trophy, Best R&B Album for "Jaguar II," and Best Engineered Album, Non-Classical. 

The long-overdue recognition came after years of hard work and dedication in the music industry.

Monét stressed the significance of reading contracts and understanding her value in the music industry. Despite being labelled as 'underrated' for years, her persistence, tenacity, and patience have finally yielded well-deserved success.

As a mother in her 30s, she represents a shift in archaic standards and continues to evolve as an artist, expressing the best of life through her music.

Music Insider: Zamaera

in

Malaysian artist Zamaera is a household name in Southeast Asian music, navigating an 11-year career that transitioned from TV hosting to music. She’s a skilled storyteller who continues to break barriers and recently organized Malaysia's inaugural all-female music festival, 'Queendom Fest' dedicated to spotlighting and empowering talent in the industry.

Zamaera marked her solo debut with the grime-inspired single 'Helly Kelly' in 2017 - featured alongside Malaysia’s hip-hop icon Joe Flizzow and has been independent since 2021. Her music skills flourished in a male-dominated scene, where she had to break boundaries and prove herself.

Her new track 'Big Fish' features Kuala Lumpur-based DJ/producer Daaliah, is influenced by hip-hop, pop, garage, and soul, and reflects Zamaera's desire to break free from her artistic constraints.

The song originated from a candid conversation with Daaliah in July 2023, expressing her feeling of being a 'big fish in a small pond' and her aspiration to step outside her comfort zone. 'Big Fish' is out now through Zamaera’s ‘Mean Malaya Entertainment’.

Tell us more about your collaboration with Daaliah on Big Fish.

‘Big Fish’ is me stepping out of my comfort zone and I really love this new venture. It’s a very different kind of song that I wouldn’t normally do, because I predominantly work on Hip Hop and R&B music (but I've always loved electronic and I’ve always loved House Music and Techno). My relationship with Daaliah is that we were the only German speaking artists in Malaysia and it kind of grew from there. We've known each other since 2019 and made some demos together but never really had the chance to put something out.

I met up with him last year and we had this conversation about how we were doing (just catching up) and I told him in my exact words “I felt like a big fish in a small pond”. That exact sentence was what sparked the idea.

We went to Daaliah’s studio and it was just the right vibe, the right energy as Daaliah had just come back from a tour in Europe and he was really inspired by Garage Music and different types of sounds (that in Malaysia, producers won't particularly look or touch on).

You had a 30 minute time crunch when creating “Big Fish”. How did you tap into creativity and stay focused under pressure?

Honestly for this project, I did not feel like there was any pressure involved just because everything felt so seamless and natural; from the moment that we were talking, to us deciding that we were going to make a song. It really felt like it was exactly what it needed to be. Even though there was this “time crunch”, we were using it as a way to to be even more creative. The time crunch helped us find exactly what we wanted.

It took out that deciding factor, that time to think and decide whether we wanted something “in this way or that way”. For example, there is a sound that you hear (the piano) that’s a sample by an amazing producer and I was writing at the back (coming with the melody) while Daaliah was producing and it just came together. I think the pressure on the time was a great thing for us.

As an independent artist, how do you think the independent music scene in Malaysia has grown?

I do feel that independent music and independent artists have taken a step forward hugely - all thanks to accessibility and information coming via YouTube videos, courses, social media etc. A lot of people understand now that we don't need to rely on traditional mediums such as radio or TV to get to the point of visibility. We can always use socials and also other forms of content for us to showcase our creativity.

Artists are now pivoting to a more independent style that is giving us the freedom and leeway to really be fully and creatively ourselves.

I do feel that a lot of independent artists (such as myself) lean towards working with brands. For example, with Big Fish and our music video premiere party, we got the chance to work with a really amazing global brand (they unearth and uplift independent artists such as myself and Daaliah and graffiti artists in Malaysia).

Can you share a memorable moment from your music career

I would say that the biggest one or the most recent one for me was organising my very first all female music festival. Throughout all my years of being a musician I had never ever organised an event for more than 5 - 10 artists (let alone 15 women and creatives) with the idea of building a strong community and platform to really uplift and showcase their talent in Malaysia.

After 11 years of doing this work, I realised we have all this amazing talent which was not reflected in the live performance space in Malaysia (and I thought that was really necessary). That's one of the most memorable things. I have a lot more, but then this conversation might never end!

What are your goals for ‘Queendom Fest’ in 2024?

My goal is to take everything I’ve learned from the first edition (the feedback, the critique etc) and really look into how we can better manage the festival. As an artist, I tend to look at things more on the artistic side (e.g. whether the artists are going to have a great time performing or how the lighting and the visuals, the music and the sound will be), but there's also this very important aspect which is the management of behind the scenes (running with your project manager, the vendors, the production team, and stuff like that).

I really want to take everything that I've learned and make it bigger, make it better. And of course I want to have more way more artists for 2024 and also hopefully international acts as well. So stay tuned.

What's your least favorite thing about making music?

That's actually quite an easy question to answer. My least favourite thing about making music is that I do not know how to play all of the instruments and that really frustrates me sometimes.

I know that you can learn stuff (make sounds on e.g. Logic or any digital audio workstation) but I feel like I always am so hard on myself because I feel like “oh my gosh, if I just knew how to play the violin, or if I just knew how to play the cello”. It stops me from actually going out and learn.

Thinking that “I can only play the piano or the guitar” makes me feel like it's not enough. I want to be able to do more but I have to take a little step back and chill. You can’t play everything but you can collaborate with so many amazing, talented people out there. So if you play the cello, you know who to call.. (call me, I'm gonna work with you).

What is a valuable piece of advice for an artist that wants to enter your industry?

You should just not think and do it. A lot of people might be worried about what other people might think because of maybe e.g. a taboo that surrounds your passions. I don't think this is only the case with music, it goes with pretty much with anything you want to achieve in your life.

Stopping yourself because of what other people might think and not taking a chance on doing what you love could be one of the biggest regrets.

Don't think about what other people think of you (because people are going to say something anyway, so you might as well just do what you love). Let the music be your life.

Connect with Zamaera

Instagram & More Links

Up Next: ANANYA

in ,

Ananya’s Photo by Sophia French

Ananya, the Zimbabwean-born rising singer/songwriter based in London, is a multi-talented artist excelling in music. Her latest single, "Macy Gray," pays homage to the legendary artist and is part of her debut EP, "I Woke Up One Night." With over half a million streams, the EP features hit tracks like "Bad for You" and "Gone (Forever)," showcasing Ananya's emotive vocals and reflective songwriting.

Beyond music, Ananya co-founded The Nani Wellness Project to raise awareness about mental health issues in Zimbabwe. This showcases Ananya as a notable presence in the global music scene, combining her musical talent with a commitment to creative expression and mental health advocacy.

If you had to pick one song from your new EP to introduce someone to your music, which one would it be and why?

I think it’d have to be ‘macy gray’. I’m often back and forth when it comes to my favorite song from ‘i woke up one night’, but I tend to lean towards the more vulnerable, melancholic tracks. I think that ‘macy gray’ really encompasses a common feeling and tackles the concept that although tough, remembering the truth, rather than only the good, is vital in moving on. 

What's the weirdest inspiration you've drawn for a song?

Throughout this EP, being inspired by my dreams was a new point. It’s something that hadn’t ever happened to me, but I welcomed it with open arms when it came. It started with ‘bad for you’ when I woke up from a nightmare; I dreamed about disloyalty, which turned out to be very much true. It’s my weirdest inspiration - I still have a hard time explaining to people that I discovered the truth from a dream.

What advice would you give to young people wanting to become music producers/singer-songwriters etc

I’m still figuring this out but I try to create what feels most authentic to me, and work that I’m excited and passionate about.

Name one artist or genre that has influenced you/your music

I’m a massive Swiftie.. Taylor Swift has influenced both me and my music. She not only taught me songwriting but also the importance of filling songs with wit and power. Her role as a woman in music is inspiring, and I admire her full dedication to everything she pursues.

How do you overcome creative blocks? 

I’m still learning about overcoming creative blocks, but something that has been working for me lately is journaling and meditation. I have this superstition that if I stop focusing on overcoming my creative block, inspiration comes to me. 

What's one thing you hope your fans take away from listening to your debut EP?

I hope that anyone listening feels that they have something to relate to, and something to act as a companion to in life’s very real scenarios.

Connect with Ananya

Instagram & YouTube

Artist Spotlight: Merry Lamb Lamb

in ,

Hong Kong-born, London-based musician Merry Lamb Lamb has crafted a distinctive and vibrant artistic identity. Her trilingual music weaves together English, Cantonese, and Mandarin, each language revealing a different facet of her personality.

Growing up in Hong Kong and later moving to Toronto, Merry Lamb Lamb faced the challenges of being one of the few East Asian students. Encouraged by her now-creative director, Lung, Merry taught herself Ableton and began her musical journey.

Genesis, her 2022 debut album, explored eclectic '80s pop and thumping house, while its follow-up, Exodus, took a bolder, more club-oriented direction. Beyond her musical talent, Merry Lamb Lamb's visual arts background attracted collaborations with Gucci, Moschino, Chanel, and Acne Studios.

Merry Lamb Lamb joined forces with Miso Extra, and aimei 媚 to create their electronic pop gem, 'Better' - a track expressing resilience after heartbreak, which carries a message of optimism for the future.

The project emerged from a 3-day writing camp organized by Platoon’s 'She Runs The Board,' shesaid.so, and ESEA Music. The project highlights the East and South East Asian music community's female producers, songwriters, and engineers, aiming to elevate and increase visibility for women in the industry.

What's your new song “Better” with Miso Extra & aimei 媚 about and what do you hope listeners take from it?

The song is about a failed relationship that you once spend and you thought that they are going to be the love of your life. You started to get very deep into them and they have been very manipulative and toxic. The worst part is that you feel like you're starting to lose yourself. So you want to get out of this relationship, and to be better without them basically.

I think the song is so special to me, because sometimes life is not about love. There are friends and family that will always be rooting for you, they will always support you. The song “Better” is just not solely dealing with this person, just that. It’s to realise that you have a fragile side of yourself, and you're capable to face your past and to learn from the lessons you have, and to be strong and independent and to be better without them. I think this is “Better” for me.

Name one artist that has influenced you and your music.

When I first started music production, I looked up to Grimes a lot. I remember that I saw one of her performance videos - she was performing her song ‘Oblivion’ on YouTube at one of the very big festivals. I was blown away because she was controlling everything all by herself, from drum machines to synthesisers and to singing and dancing with her dancers. It's just the fact that she does everything herself - from music production to music videos. The DIY style and the way she works with everything is just so admirable and I looked up her a lot. I hope that one day Merry Lamb Lamb could be very strong and independent like her.

If you had to pick one song to introduce someone to music, which one would it be?

I think a very good introduction song to Merry Lamb Lamb’s world will definitely be ‘Empathy’ because I just love talking about a lot of my soft spot to people. These are really common topics that I asked myself a lot growing up as a person.

The song is about feeling very misplaced everytime, from moving from place to place. Sometimes, I wanted to seek for help, maybe just one hug. "I felt very lonely and left out sometimes. I love how the song's (vibe) is so different because the music is so dancey, yet it has very vulnerable lyrics, which I love. What I love about dance music, it's just how it pulls up your heartstrings so much. It just gives you the power to dance to it and listen to it from a club situation, to a long ride solitudes. This is ‘Empathy’ for you.

What’s your top tip for artists who want to follow this industry?

It is very important to not to be afraid to put up sounds that you feel they are not 100% to perfection. To me, there's no such thing as 100% perfect song. As a musician, you will grow day by day and you will learn from mistakes. When you put out songs, listeners do actually love honesty and rawness from music that you've done, music that will feel real about you. So don't be afraid to put out songs.

When you start to write more and you look back to what you have produced or what wrote in the past, you will be like “oh, actually, I’ve been through that faze and I'm glad that I put out the song at that certain time”. You will feel more grown up. You will realise what you’ve been through from the beginning to now. As a musician, it’s a very beautiful thing to know your past and to be honest to people.

‘Better’ is out 16th February 2024

Connect with:

Merry Lamb Lamb

Miso Extra

aimei 媚

ESEA Music & Platoon

shesaid.so x Reffsin Financial present the Money Power Series

in

Ready to ditch the financial confusion and take control of your money? Introducing the Money Power Series; a 4-part workshop collaboration with Reffsin Financial designed to equip you with practical financial skills.

Workshop One: Budgeting Essentials

This workshop will take place on February 21st (via Zoom) and will equip you with the tools to:

  • Set Goals: Learn how to plan for your dreams – whether it's a vacation, a home, or an emergency fund.

  • Track Money In, Money Out: Get a grip on where your money goes. Simple tricks to see what you're earning and spending.

  • Stick to Your Budget: Easy tips to stay on track. Say goodbye to impulsive spending and hello to good habits.

  • Adjust Your Budget: Life changes, so should your budget. Tips on handling surprises and reaching big goals.

  • Grow Your Money: From paying debts to saving, learn simple ways to make your money work for you.

This series is perfect for anyone who wants to feel confident about their finances, regardless of their current experience. 

Date: 21st February 2024Time: 10am PT / 1pm ET / 6pm GMT / 7pm CET

Registration is open to all members and allies.

Join us and build a solid foundation for financial security and stability.

Note: After registering, you will receive a confirmation email containing information about joining the meeting.

STAY TUNED FOR UPCOMING WORKSHOPS:

THE MONEY POWER SERIES

Workshop 2: Savings Strategies & Investment 101

Workshop 3: Navigating the Road to Retirement

Workshop 4: TBC - Stay tuned for an exciting workshop focused on securing your financial future!

Reffsin Financial | One Blue Hill Plaza, Lobby Level Suite 1509 , Pearl River, NY 10965 | (845) 474-8430 | Fax: (845) 474-8431 | ReffsinFinancial.com

Securities and advisory services offered through Commonwealth Financial Network®, member FINRA/SIPC, a Registered Investment Adviser. Fixed insurance products and services are separate from and not offered through Commonwealth.

shesaid.so is a global community of music industry professionals and creatives whose mission is to make our industry equitable for all through education, mentoring programs, events, curated job opportunities and editorial content.

Become a Member

Universal Music Group's Pause on TikTok

in , ,

The music industry faces a brewing storm as Universal Music Group (UMG) and TikTok lock horns over the renewal of a licensing agreement. In a letter detailing concerns, UMG raises issues such as inadequate artist compensation, the impact of AI on royalties, and online safety. The repercussions of UMG pulling its music library are felt by disappointed fans and scrambling artists.

In a letter dated January 30, 2024, Universal Music expressed apprehensions about its expiring licensing agreement with TikTok. The missive pointed out problems like insufficient compensation for artists, the adverse effects of AI on human artists, and a lack of online safety measures.

UMG criticized TikTok for proposing a compensation rate significantly lower than other platforms. The letter also accused TikTok of allowing an influx of AI-generated recordings, affecting the royalty pool for human artists, and raised concerns about content infringement, adjacency issues, hate speech, and harassment.

While artists appreciate TikTok's ability to promote their music, they are also concerned about potential impacts on their careers. TikTok heavily relies on licensed music, particularly from Universal, to engage and retain users.

The impasse puts both Universal and TikTok at risk, with potential consequences for artist promotion and the platform's user experience. Previous deals with other labels, like Warner Music, did not face similar challenges, indicating unique complexities in negotiations between Universal and TikTok.

UMG's TikTok "time out" also impacts publishing clients, affecting artists such as Sophie Ellis Bextor (whose song "Murder on the Dance Floor" went viral on TikTok 22 years after its release, following its feature in the movie "Saltburn"), Harry Styles, Bicep, Rina Sawayama, and Fred Again..., whose hits have disappeared from TikTok.

A resolution is critical for the music industry, as the absence of Universal's vast catalog on TikTok could have long-term damaging effects for all involved, straining relationships with affected labels and stakeholders.

TikTok’s Response

TikTok's influence on global music consumption is indisputable. Songs, like Jain's "Makeba," published long ago, can suddenly become mega-hits. TikTok helped elevate Tate McRae's 'Exes' and 'Greedy' to her first number one song. Many more chart-toppers such as Ice Spice’s “Munch (Feelin’ U)” are attributed to TikTok's viral video trends.

On Tuesday, January 30, 2024, TikTok responded to Universal Music Group's decision with disappointment, accusing the label of prioritizing greed over the interests of artists and songwriters.

TikTok dismissed Universal's narrative as false, emphasizing successful 'artist-first' agreements with all other labels and publishers. The statement suggests that Universal's actions are not aligned with the best interests of artists, songwriters, and fans, highlighting TikTok's role as a powerful, free promotional and discovery tool for talent.

Fan Reactions

Universal Music Group's removal of Taylor Swift's music and songs from other major artists elicited shock and disappointment from fans on TikTok. Some humorously suggested Swift create a "TikTok Version" of her albums.

Musicians like Euan Blackman and Talia Sporkin shared their versions, while influencers joined the trend with comical cover videos. Independent artists seized the opportunity to promote their original work in the absence of UMG's big names on TikTok.

UMG vs TikTok: Can this deadlock be resolved?

Universal Music Group's TikTok withdrawal and its issued "time-out" mark a crucial moment in the music business, raising questions about the future of licensing agreements and the delicate balance between artists, platforms, and industry giants. Can this deadlock be resolved, or will it redefine the landscape of music industry partnerships? The outcome will undoubtedly shape the future dynamics of licensing agreements and collaborations between artists and digital platforms.

shesaid.so LA Radio: Maria Gironas

in

Elyn Kazarian is back in the dublab studio for another episode of the shesaid.so LA Radio. Elyn’s guest for this episode is Maria Gironas, who is the founder of Cool Shit, Cool People, and the GM of Keychange U.S.

Maria Gironas, Forbes 30 Under 30 Honoree, is an entertainment and technology executive who elevates marginalized communities and empowers creatives.

They are currently the GM of Keychange U.S. – a nonprofit supporting underrepresented gender creatives with training, mentoring, and networking.

They’re also Founder of Cool Shit, Cool People – a cutting-edge artist development, talent relations, and integrated marketing consultancy.

Listen to the Archive

Summary

  • Maria’s music industry origins and advocacy for artists. 0:00

  • Artist development and brand building in the music industry. 3:56

  • Artist empowerment through education and understanding. 11:00

  • The value of human connection in the music industry. 14:17

  • Gender equity in the music industry. 19:27

  • Music industry leadership and diversity initiatives. 23:38

  • Managing work, life, and mental health. 28:38

30:00 - End

  • Passion, love, and positive change in the music industry.

  • Gender equity in the music industry with a nonprofit organization.

  • Career journey and diversity initiatives in the music industry.

  • Managing multiple initiatives and mental health.

  • Mental health, social media, and artist collaboration.

  • Managing client expectations and communication in the music industry.

  • Music industry and technology evolution.

shesaid.so Radio LA with Elyn Kazarian

3rd Saturdays
12PM - 2PM

Formed by members of the Los Angeles chapter, shesaidso Radio LA aims to motivate, connect, and showcase the work of inspiring women worldwide. The monthly show features interviews and themed discussions exploring industry news, trends and women’s ever evolving forms of influence within the music ecosystem.

Music Insider: Moni Saldaña

in

Moni Saldaña is a music industry executive with over 16 years of experience. Currently residing in Mexico City, Moni serves as the Artist and Label Partnerships Manager at Spotify Mexico.

Before her tenure at Spotify, Moni was the director of NRMAL, an international community based in Mexico. In this role, she oversaw all aspects of the annual festival that spotlighted emerging global talents. Additionally, her time at Turista Universal involved contributing to musical supervision for films, series, and diverse projects.

Being a passionate advocate for equality and diversity in the music industry, Moni is actively involved in Spotify's EQUAL and GLOW committees. (EQUAL, a global program promoting women in music, and GLOW, a celebration of LGBTQIA+ artists and creators.)

In this interview, Moni shares her journey in music, emphasizing her commitment to helping emerging artists and projects with a particular focus on Latin America.

How did you get your start in music?

I got my start in music a bit by chance. I was studying journalism, but I always loved music. I didn't know how to get involved. I told myself “Oh, if I was a boy, I would have a band” but I didn't believe or I didn't know how to be a part of it. I then came across NRMAL - a project that I was a part of for the past 15 years. I sent them an email because they had a blog, and I just told them “hey, I want to get involved in any way or capacity that you see fit”. So I started going to festivals and concerts, then I wrote reviews for their blog, and that's how I eventually got involved with the events that they were putting out. It was something very special and important for me, it literally changed my life professionally and personally as well.

As an Artist and Label Partnerships Manager at Spotify, you oversee various initiatives. Can you tell us more about them?

Currently, I am part of the Artists and Label Partnerships team at Spotify based in Mexico. And my job is literally having those conversations and relationships with what we call “our partners” (the artists, labels or distributors etc). We are having conversations about what's coming up, about their plans and other projects. We are trying to know what's happening outside, to be able to translate that insight within the company and to be able to come up with plans, ideas, etc. We’re the bridge for artists to reach the platform, but also the bridge for other departments in the company to be able to reach the artists. I get to talk, oversee and work with a lot of amazing artists from all sorts of genres, all sorts of backgrounds. 

Obviously, with that comes the responsibility, in order to give as much visibility as I can to all sorts of artists and partners. Every single day, I learn about new things, I learn about new music, about new artists and projects and that just keeps everything very exciting. We have to understand trends and more things  that are happening at the moment. Our job is to be experts and to know what's going on, to dig deeper, to come up and develop new ideas.

Because of my background and because of where I come from, working in that side of music feels more like “defending” emerging artists or giving more visibility on women's representation within the music industry. You have to be present every single day.  So for me, it's very, very fun, fulfilling and very interesting to be able to connect with more and more creators around the world and particularly in Mexico.

You've worked with both established brands and emerging artists. How do you bridge the gap between these two worlds within the music industry? 

Throughout these years working in music I’ve done a lot of things. My core has been about working with emerging artists and giving a platform to them or creating spaces for them. I’ve also done a lot of work with established brands doing events or working now at Spotify. Being able to learn from these huge companies and brands that have great standards and have been there for so long (and from the amazing people that work there). Also, coming from that background of independence or not having lots of resources and that struggle, made myself more creative. 

That’s why I always try to collaborate a lot, work here and there, and just allow myself to keep evolving and learning. I think that’s the key of it; understanding where we can connect, and how we can balance those spaces. That’s always been my vision and nowadays that’s still very important to me. 

What has been a notable highlight from your journey in the music industry?

It's gonna sound very cheesy, but I think it is the journey itself. I've been a part of the music industry for the past 16 or 17 years now. It is a journey. It is a process. You're never fully there. You keep learning and you gotta keep yourself grounded because it's very difficult. It's very hard, but at the same time, it's so beautiful and amazing.

Why? It’s because I love music. I can't really separate my personal from my professional life because it's something that I really love. You get invested emotionally very hard - and I think that's a lesson that you usually learn the hard way. Something very important is that you have to eventually understand how to balance your life, how to balance your work, how to keep being very passionate and invested, but at the same time how to give yourself a break and understand your limits when it's time to give up on a project.

“I feel very lucky and fortunate that my job, even though I don't make music,  is to connect with people through music. That's something very precious and valuable that I just can't take for granted. Also, when you understand the power that culture and music have. It's not just entertainment; you can actually connect and change people's lives through music. I think that's something very powerful”.

What you do matters, what you do is part of your legacy, particularly being a woman in the music industry. That's something that I will carry with myself every step of the way. And I don't look at it as a burden, I look at it as a gift, as something that gives me a unique perspective and that allows me to add value to whatever projects I've been a part of or will be a part of.

Can you share some insights into the challenges and opportunities you've encountered in promoting emerging and independent music projects in Latin America? 

Promoting music or artists from or within Latin America is very interesting but at the same time, we still don't have the same spaces or infrastructure or resources that other countries have (like in the States or Europe). At the same time we have a very active and passionate audience.  We have Music Fans. Who is better to tell us what was happening at specific music scene or club or festival than the people that are working there? That's why we always love collaborating with promoters, with festivals, with collectives, with labels, because they are the experts.

We have to treat the audience, right. We have to respect the audience. That's why building a community is more important, because you're not building an audience. You don't want someone that will pay just when something is interesting for them. You want to build an engaged community.

“For me, in a community, we talk to each other. We listen to each other. It's not just me talking to you”.

It’s very important to open up these conversations. It's great to see how, in recent years, a lot of amazing markets and festivals and venues and opportunities have grown for the rest of Latin America, and how interconnected we are nowadays.  I think we're doing great and I really really love how we keep connecting. But there's still a lot of room to grow.

What’s your best advice for people who want to enter your industry.

I don't think there's a perfect answer to this. If we had a formula, everything would be easier. I wish we had it. There's so many things that I could talk about - you know, like “being persistent and being patient and this is tough and just keep yourself curious” - all of this. There is a phrase that I really like that says “Culture isn’t what you intended it to be, it's not what you hope or aspire for it to be. It's what you do so, so do better”. That’s it.

What advice would you give to your younger self?

I think it's very simple, but it's important: just to not be afraid. I was very afraid when I was younger. I was very afraid to speak up. I was very afraid to make certain decisions. I was very afraid to follow certain things, because of what people might think. I was very afraid to say things when I wanted to say them. There's so much you can miss out by being afraid.

Now, I feel very proud of myself because I did a lot of great things for myself. In my professional life, at least, I switched careers when I felt I wanted to switch. I gave up some things to follow my dreams. I sent that email when I wanted to reach out. I’ve worked really hard to get where I am right now.

Also, to love myself more because that's how you will connect with more people. That's how you will enjoy things. That's how you will make things better.

Connect with Moni Saldaña on Instagram, LinkedIn, Twitter (X).

Moni Saldaña’s work.